Fashion e- commerce experienced influencer marketer

!!PLEASE READ JOB DESCRIPTION BEFORE APPLYING!!

Employment Type: Full-Time

Job Type: Remote

Pay: ₹20,000.00 - ₹25,000.00 per month

Requirement: Must Have Existing Influencer Network

Job description:

We are looking for a creative and result-driven Influencer Marketing Executive to manage end-to-end influencer campaigns. The ideal candidate should be skilled in identifying the right creators, managing collaborations, developing content concepts, and ensuring high-quality content that aligns with the brand's identity and marketing goals.

Key Responsibilities

Influencer Management

Research, identify, and onboard relevant influencers across Instagram, You Tube, and other social media platforms. Reach out to influencers for paid and barter collaborations. Negotiate pricing, deliverables, timelines, and usage rights. Build and maintain strong relationships with influencers, agencies, and talent managers. Maintain an organized influencer database and campaign tracker.

Campaign Execution

Plan and execute influencer campaigns from onboarding to content publishing. Coordinate product dispatch and ensure timely campaign execution. Follow up with influencers to ensure content is delivered on schedule. Review influencer content before publishing to ensure it meets brand guidelines. Coordinate with the creative and performance marketing teams for campaign success.

Creative Direction & Scripting

Create detailed campaign briefs for influencers. Write scripts, hooks, captions, key messaging, and CTAs for influencer content. Share creative references, mood boards, competitor examples, and content inspiration. Suggest trending reel ideas and content formats relevant to the brand. Guide influencers on product showcasing, storytelling, and brand communication. Ensure the final content aligns with the approved brief and brand guidelines.

Campaign Analysis

Track campaign performance, including reach, engagement, views, clicks, conversions, and ROI. Prepare campaign reports and share insights for future improvements. Evaluate influencer performance for long-term collaborations.

Requirements

1–3 years of experience in Influencer Marketing, Social Media Marketing, or Digital Marketing. Excellent communication and negotiation skills. Strong understanding of Instagram, You Tube, and short-form video content. Ability to write engaging scripts and creative briefs. Familiarity with social media trends and influencer marketing strategies. Proficiency in Google Sheets/Excel and presentation tools.

Must Have Skills

Experience working with D2 C, fashion, beauty, skincare, perfume, or lifestyle brands. Strong influencer and creator network. Creative mindset with strong attention to detail.

Why Join Us?

Work remotely with a fast-growing D2 C brand. Opportunity to collaborate with top creators and influencers. Gain hands-on experience in end-to-end influencer marketing campaigns. Learn and grow in a creative, collaborative, and performance-driven environment.