Client Engagement Manager

Puretech Digital - A Genesis Company · India

Client Engagement Manager

Client Relationship Management

• Be the primary point of contact for assigned clients, building and nurturing strong, long-term relationships
• Understand clients' business goals, challenges, and market landscape to provide sharp, strategic recommendations — ideally informed by a strong grounding in brand and media strategy
• Conduct regular meetings and check-ins to ensure client satisfaction and address concerns promptly

Client Advisory and Engagement

• Comprehend clients' needs and priorities within the delivery team, ensuring their feedback and inputs are heard and expectations are met
• Educate clients on industry trends, best practices, and emerging opportunities to strengthen their digital presence and achieve business goals
• Offer strategic guidance and innovative solutions — bringing a brand and media strategy lens to recommendations — to drive business growth through upsell and cross-sell opportunities

Cross-Functional Collaboration

• Facilitate seamless communication and collaboration among internal teams (Paid Media, Organic Growth, Analytics, Social Media, ORM, CRO, Marketing Automation, Influencer Marketing, etc.) to deliver a unified client experience
• Lead cross-functional meetings to align strategies, share insights, and coordinate efforts for maximum impact
• Bridge gaps between teams to ensure a cohesive approach to client projects and campaigns

Strategic Planning and Execution

• Work closely with clients to define marketing objectives and translate them into actionable, brand-led strategies
• Collaborate with internal teams to develop comprehensive marketing and media plans aligned with clients' business objectives
• Monitor campaign performance, analyze key indicators, and provide insights to optimize strategy and achieve desired outcomes

Performance Monitoring

• Define KPIs and metrics aligned with clients' goals and objectives
• Monitor campaign performance, track KPIs, and prepare regular reports showcasing results and ROI
• Provide data-backed insights and recommendations to optimize campaign performance and drive continuous improvement

Requirements

• 5–8 years of experience in client servicing, account management, or client engagement roles (agency or brand-side)
• Experience in brand strategy or media strategy strongly preferred — candidates with a background in brand positioning, media planning, or integrated campaign strategy will have an edge
• Strong communication, presentation, and stakeholder management skills
• Ability to work cross-functionally across specialist teams and translate strategy into execution