Digital Marketing Specialist

SolveMotive · Lahore, Lahore District; Punjab, Pakistan

Plan, launch, optimize, and report on performance campaigns across Google Ads and Meta Ads.

Responsibilities

• Translate campaign objectives into audiences, account structure, creative requirements, and measurement plans.
• Monitor spend, conversion signals, search terms, placements, and experiment results.
• Coordinate landing-page and tracking requirements with content and engineering contributors.
• Report performance with clear assumptions, limitations, and recommended next actions.

Qualifications

• Hands-on experience managing Google Ads and Meta Ads campaigns.
• Working knowledge of conversion tracking, analytics, and campaign-quality controls.
• Ability to communicate performance without relying on vanity metrics.

Experience: Hands-on Google Ads and Meta Ads experience

Location: Lahore, Pakistan

Working arrangements and final employment terms are discussed during the hiring process.

Hands-on experience managing Google Ads and Meta Ads campaigns. Working knowledge of conversion tracking, analytics, and campaign-quality controls. Ability to communicate performance without relying on vanity metrics.