Marketing Manager

Senior Marketing Manager
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LHH Recruitment Solutions is partnering with a growing organization to identify a Senior Marketing Manager to join their team in Nashville, TN. This is an exciting opportunity for a strategic and hands-on marketing professional who enjoys building marketing foundations, driving brand visibility, and executing initiatives that directly support business growth.This individual will serve as a player-coach within a lean marketing team, balancing strategy development with day-to-day execution. The Senior Marketing Manager will lead marketing planning and messaging while remaining actively involved in content creation, digital marketing programs, brand management, and demand generation initiatives. This role will work closely with internal stakeholders, agency partners, and executive leadership to develop and execute integrated marketing programs that strengthen brand awareness and support organizational objectives.ResponsibilitiesDevelop and execute integrated marketing strategies aligned with business goals and growth initiativesLead annual and quarterly marketing planning efforts while managing ongoing campaign executionCreate compelling messaging and positioning that supports brand awareness and market differentiationServe as a steward of brand standards and maintain brand consistency across all channels and materialsPartner with executive leadership to support thought leadership, executive visibility, and LinkedIn content strategiesManage external agency partners and vendors, leveraging outside resources to expand marketing capabilitiesDevelop and execute content marketing initiatives including blog posts, case studies, press releases, email campaigns, and website contentSupport webinar strategy, planning, promotion, and executionPartner with internal teams to develop sales enablement materials and marketing collateralOversee website updates, content refresh initiatives, and user experience improvementsMaintain and organize brand assets, templates, and marketing resources within the company brand libraryUtilize marketing automation and CRM platforms, including HubSpot, to support campaign execution and reportingMeasure marketing performance and provide recommendations based on campaign and business resultsLeverage AI tools and emerging technologies to improve efficiency, content development, and campaign effectivenessCollaborate cross-functionally to support partner marketing, customer engagement, and business development initiativesQualifications6+ years of experience in B2B marketing, integrated marketing, content marketing, or related marketing disciplinesExperience developing and executing marketing strategies while remaining actively involved in executionStrong background in content development, brand management, and marketing communicationsExperience managing marketing agencies, consultants, and external vendorsFamiliarity with marketing automation and CRM platforms, preferably HubSpotExperience supporting websites, digital marketing programs, email marketing, and thought leadership initiativesStrong writing, editing, and communication skillsAbility to work effectively in a fast-paced, collaborative environment with shifting prioritiesExperience measuring campaign performance and leveraging data to optimize marketing effectivenessHealthcare, healthcare services, or healthcare technology marketing experience strongly preferredExperience utilizing AI tools to enhance marketing productivity and performance preferredBachelor's degree in Marketing, Communications, Business, or a related field preferredCompensation & BenefitsCompetitive base salaryMedical, dental, and vision insurance401(k)Paid time offAdditional benefits available through the employerCompliance StatementEqual Opportunity Employer/Veterans/DisabledTo read our Candidate Privacy Information Statement, please visit the LHH website. xzbcwsv The Company will consider qualified applicants with arrest and conviction records in accordance with federal, state, and local laws.