Area Sales Manager–Ahmedabad-Sports And Foodwear

The Banyan HR Consults Chennai · Ahmedabad, India

Job Purpose:

To drive sales growth and market expansion across the assigned state by identifying and

onboarding potential dealers, managing key customer accounts, and executing sales strategies. The

role focuses on premium footwear and sportswear products, ensuring consistent brand visibility

and revenue achievement. The incumbent will report to the Regional Sales Manager and maintain

a strong dealer network and sales pipeline.

Job Specification:

• Experience: 4-5 years of relevant experience in the sports or footwear industry,

preferably in premium product sales.

• Education: MBA in Sales/Marketing or Master's in Sports Management.

• Background: Strong inclination or background in sports is essential.

• Location Flexibility: Must be open to travel across districts and regions within the state.

Key Responsibilities & Accountability:

• Manage sales operations across all districts within the assigned state.

• Identify, evaluate, appoint, and onboard potential dealers and channel partners.

• Drive primary and secondary sales in line with company targets.

• Regularly maintain and update sales funnel, pipeline, and forecasting tools.

• Ensure visibility and promotion of premium footwear and sportswear in the region.

• Build strong relationships with key dealers, customers, and internal stakeholders.

• Coordinate with marketing teams to execute trade schemes, product launches, and

promotional events.

• Analyze market trends and competitor activities to identify growth opportunities.

• Prepare periodic reports and updates for the Regional Sales Manager.

• Ensure compliance with company standards and operational excellence at all

touchpoints.

Functional Competencies:

• Sales and Channel Management

• Market & Territory Planning

• Negotiation and Deal Closing

• Sales Funnel & Pipeline Management

• Product Knowledge – Footwear & Sportswear

• Data-driven Decision Making