Google Ads Expert

Abendsoft Ltd. · Pakistan

We’re looking for a results-driven Google Ads Media Buyer to join our performance marketing team. In this role, you’ll be responsible for creating, managing, and scaling high-performing campaigns across Search, Shopping, Display, YouTube, and Performance Max. Your primary goal will be to drive consistent customer acquisition and strong ROAS across multiple e-commerce brands.

This role is ideal for someone with sharp analytical skills, a deep understanding of how users interact with paid search and shopping, and a proactive mindset when it comes to testing and optimizing campaigns. You must be confident working with large budgets, solving problems fast, and making performance-focused decisions that directly impact revenue.

Working Days: Monday - Saturday

Office Timing: 12 PM - 9 PM

Our Hiring Process

• Initial screening call with the HR team
• First technical interview
• Technical assessment/task assignment
• Final technical interview
• Offer extended to the selected candidate

Responsibilities

• Plan, build, and manage Google Ads campaigns (Search, Shopping, PMAX, Display, YouTube) focused on acquisition and ROI
• Develop scaling strategies that maintain or improve CPA, ROAS, and conversion rate
• Analyse campaign performance daily, spotting trends and making data-backed optimisations
• Set up and maintain Google Merchant Centre feeds, ensuring data accuracy and compliance
• Conduct keyword research, competitor analysis, and audience segmentation
• Collaborate with designers and copywriters to test ad creatives and landing pages
• Build and maintain reporting dashboards using Google Analytics, GA4, and Sheets
• A/B test creative, bidding strategies, and landing pages to constantly improve performance
• Keep up with Google Ads updates, algorithm changes, and best practices
• Work across multiple brands, each with different target audiences, markets, and growth goals
• Track spend, pacing, and forecast campaign performance against business targets

Requirements

• Minimum 3 years of hands-on experience managing Google Ads campaigns, ideally with £100k+ monthly budgets in UK, EU, AU , USA regions.
• Bachelor's degree required in Business or a related field, with knowledge of Google Ads.
• In-depth understanding of Google Search, Shopping, Performance Max, and Merchant Centre
• Strong experience with Google Analytics (GA4), Google Tag Manager, and UTM tracking
• High-level Excel / Google Sheets skills for data analysis and performance reporting
• Proven ability to hit and exceed ROAS targets while scaling campaigns
• Excellent communication skills – able to present clear reports, insights, and recommendations
• Experience with Shopify and e-commerce funnel optimization
• Bonus: Experience with Meta Ads, TikTok Ads, or affiliate marketing strategies

Interested in this position? Click below to apply.