Financial Advisor - NYC Small Business Coverage

Entrepreneurial Wealth Management Advisor covering Business Owner Market.

While professional experience and qualifications are key for this role, make sure to check you have the preferable soft skills before applying if required.
Serving Business Owners and Wealth Creators
A historic transfer of wealth is underway. An estimated $120 trillion may change hands in the United States over the next few decades, presenting a unique opportunity to establish financial planning and advisory services for business owners who are Baby Boomers or members of older generations.
Some wealth will pass through gifts and inheritances. Some will go to charity. A significant amount will also move when privately held businesses are sold, transferred, recapitalized, or liquidated.For many business owners, their company is their largest asset. They may have spent decades building its value without developing a clear plan to:Prepare for an eventual sale or transitionTurn business value into personal and family wealthPlan for taxes, retirement, and future incomeTransfer wealth efficiently across generationsProtect their family, employees, and business
Our team within Northwestern Mutual is building a specialist program focused on serving these wealth creators. We are looking for entrepreneurial professionals who want to build a wealth management practice in this market.
This Is Not a Traditional Salaried Job
This is a performance-based, entrepreneurial opportunity to build a financial advisory practice with the support of an established financial services organization.
There is no franchise fee and no requirement to purchase an existing book of business. However, there is also no guaranteed salary or income.
Candidates should be able to support themselves financially for approximately six to twelve months while developing their practice and building revenue.
Compensation is based on performance and may include eligible commissions, fees, bonuses, and recurring compensation, subject to licensing, contracts, products, and program rules.
What You Will BuildYou will learn how to:Identify and engage business owners and other wealth creatorsHold meaningful planning conversations with prospective clientsFollow a repeatable go-to-market and business development processWork toward defined activity and conversion benchmarksCoordinate with specialists across wealth management, retirement planning, risk management, and estate planningDevelop lasting client relationships and multiple potential revenue streamsBuild a practice that may develop meaningful enterprise value over time
Eligible mature practices may also have access to certain practice-growth resources and financing solutions, subject to approval and applicable terms.
First Six MonthsThe first six months will include an intensive, primarily in-person coaching and development program.
The program will focus on:Business-owner planning conceptsProspecting and relationship developmentMarket positioning and warm-network developmentMeeting preparation and executionCase developmentPipeline managementActivity and conversion trackingLicensing and professional developmentBuilding a disciplined weekly operating rhythm
This opportunity requires consistent execution. Success will depend on your willingness to learn, follow the process, speak with prospective clients, and improve through coaching.
Who We Are Looking ForThe strongest candidates will have:At least three years of experience serving enterprise or small-business marketsA background in financial services, banking, consulting, accounting, insurance, employee benefits, B2B sales, entrepreneurship, or a related fieldStrong personal and professional networksAn independent and ownership-minded approachThe discipline to follow repeatable processesThe ability to build trust with business owners and senior decision-makersA willingness to be coached and measured against clear activity standardsThe financial ability to manage the initial business development periodAuthorization to work in the United States without sponsorshipThe ability to satisfy applicable licensing, registration, background review, contracting, and compliance requirements
Prior wealth management experience is helpful but not required.
For someone already operating a compatible solo or professional services business, a phasedtransition may be considered. Any outside business activity would require appropriate review and approval.
Attend Our In-Person Opportunity Workshop
Before beginning the formal selection process, qualified individuals are invited to attend a three-hour workshop:Date: Friday, October 16th, 2026Time: Noon ESTLocation: 300 Madison Avenue, 25th Floor, New York, NY 10019 (or Virtual)Registration Link: To be sent after clicking apply
The workshop will cover:The Great Wealth TransferThe opportunity within the business-owner marketHow a wealth management practice is builtThe first six months of coaching and executionCompensation and practice economicsLicensing and contracting requirementsWhat success—and the work required to achieve it—looks like
Interested?Apply through LinkedIn or send a short introduction outlining:Your current professional backgroundYour experience working with business ownersWhy you are interested in building a wealth management practice
This is an entrepreneurial, performance-based opportunity—not a traditional salaried position. Income, practice value, financing, and future succession or acquisition opportunities are not guaranteed. xzbcwsv Final terms of Northwestern Mutual affiliation, compensation, expenses, benefits, and contract terms will be discussed in the above workshop.