Senior Field and Account-Based Marketing Manager

Samsara · Remote, United States

Who we are

Samsara (NYSE: IOT) is the pioneer of the Connected Operations™ Cloud, which is a platform that enables organizations that depend on physical operations to harness Internet of Things (IoT) data to develop actionable insights and improve their operations. At Samsara, we are helping improve the safety, efficiency and sustainability of the physical operations that power our global economy. Representing more than 40% of global GDP, these industries are the infrastructure of our planet, including agriculture, construction, field services, transportation, and manufacturing — and we are excited to help digitally transform their operations at scale.
Working at Samsara means you’ll help define the future of physical operations and be on a team that’s shaping an exciting array of product solutions, including Video-Based Safety, Vehicle Telematics, Apps and Driver Workflows, and Equipment Monitoring. As part of a recently public company, you’ll have the autonomy and support to make an impact as we build for the long term.
Interested in joining a top-notch marketing team? We are looking for a strategic, results-driven Senior Account-Based Marketing Manager who thrives in a fast-paced, high-performing environment and is driven by outcomes.
In this role, you will own 1:1 and 1:few account-based marketing strategy and execution for a prioritized portfolio of our most strategic Enterprise accounts, in close partnership with our Enterprise Sales team. You will lead regular account planning sessions and build the full mix of ABM tactics against your target accounts, partnering with digital, content, demand generation, and field marketing teams to bring personalized experiences to the full buying committee across the buyers journey. Our North America ABM program is organized around the motions that drive Enterprise growth: winning new logos, progressing active opportunities, expanding existing customers, and growing alongside our partners.
This is a highly cross-functional role that requires close partnership across Sales, Marketing, Product Marketing, and Marketing Operations, as well as strong written and verbal communication skills.
This is a remote position open to candidates residing in the US.
Your efforts will result in real-world impact, helping to keep the lights on, get food into grocery stores, reduce emissions, and most importantly, ensure workers return home safely.
The vision we have to digitize large sectors of the global economy requires your full focus and best efforts to bring forth creative, ambitious ideas for our customers.
At Samsara, we win together, celebrate together and support each other. Own 1:1 and 1:few account-based marketing strategy and execution for a prioritized portfolio of strategic Enterprise accounts
Partner closely with Enterprise Sales teams to lead bi-weekly 1:1 account planning sessions and develop tailored plans for specific accounts
Act as a strategic thought partner to Sales by identifying opportunities, solving challenges, and aligning marketing effort to account priorities
Orchestrate cross-functional partners in digital, content, demand generation, field marketing, product marketing, and marketing operations to bring account programs to life
Own account progression and closed-loop reporting for your portfolio, delivering measurable impact on pipeline and closed-won, with a recommendation attached to every read-out
Manage program budget with accurate cost tracking at the account and play level
6+ years of ABM, demand generation, and enterprise B2B marketing, with a focus on SaaS and high-tech solutions."
~ Experience building and running 1:1 and 1:few ABM programs — account selection input, buying committee mapping, personalized content and campaign development, and hands-on familiarity with the channel mix (personalized digital, direct mail, account landing pages and content, content syndication, account-level events), including how each is built, costs, and is measured
~ Track record partnering directly with enterprise AEs and sales leadership on account strategy, including running account planning sessions that Sales values
~ Demonstrated ability to navigate complex account and pipeline challenges, weighing sales priorities, available resources, and channel performance
~ A clear point of view on how to measure ABM impact, including how you handle the attribution ambiguity that comes with multi-touch account programs
~ Bachelors degree or equivalent experience
~ Remote position open to candidates residing in the US

A self-starter mindset with strong leadership instincts, sound judgment, and the ability to manage multiple priorities in a fast-changing environment
The range of annual base salary for full-time employees for this position is below. This role is also eligible for an initial RSU grant with no vesting cliff, and ongoing refresh opportunities tied to performance, subject to plan terms and conditions. Our compensation program delivers above-market total compensation through a combination of base salary, performance-based bonus/variable pay, and equity (for eligible roles) in a high-growth public company. Beyond compensation, we provide the foundations that enable long-term success: a flexible, employee-led remote model, a professional development stipend, comprehensive health and parental leave plans, and more. Flexible Working
At Samsara, we embrace a flexible working model that caters to the diverse needs of our teams. Our offices are open for those who prefer to work in-person and we also support remote work where it aligns with our operational requirements. For certain positions, being close to one of our offices or within a specific geographic area is important to facilitate collaboration, access to resources, or alignment with our service regions. Our goal is to ensure that all members of our team can contribute effectively, whether they are working on-site, in a hybrid model, or fully remotely. All offers of employment are contingent upon an individual’s ability to secure and maintain the legal right to work at the company and in the specified work location, if applicable.
All qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, gender, gender identity, sexual orientation, protected veteran status, disability, age, and other characteristics protected by law. We depend on the unique approaches of our team members to help us solve complex problems and want to ensure that Samsara is a place where people from all backgrounds can make an impact.
Samsara is an inclusive work environment, and we are committed to ensuring equal opportunity in employment for qualified persons with disabilities. We use Tofu, a fraud detection tool, to validate the authenticity of applications and protect against identity fraud. Official communication about your application will only come from emails ending in @samsara.com, @us-greenhouse-mail.For more information regarding fraudulent employment offers, please visit our blog post here.