Founding US GTM Lead - Agentic AI

bareinsights · United States

About the Role This is a founding commercial role for the US market at a well-funded HR tech company combining a modern HRIS with an Agentic AI Workforce platform. You'll own the entire US revenue motion — from zero — for an AI Agents product targeting HR, Finance, Ops, and Transformation leaders, acting as the cornerstone of a category-defining go-to-market effort. What You'll Do

• Own end-to-end US revenue for the Agentic AI product, closing early-stage and design-partner deals with senior executive buyers.
• Define ICP, segmentation, and market positioning for the US from the ground up.
• Build the first GTM asset suite — pitch decks, demos, points of view, and outbound messaging — independently.
• Drive full outbound pipeline generation including cold outreach, account research, and sequencing without SDR support.
• Serve as the voice of the US customer to Product and Engineering, directly influencing the roadmap.
• Help shape the future AE hiring profile and sales motion as the US team scales.
• Travel regularly across the US for prospect meetings, industry events, and conferences.

• 8–10 years of B2B SaaS or enterprise sales experience, ideally at an early-stage or category-creating company.
• Proven track record closing $100k+ ARR deals with C-suite or VP-level buyers in HR, Finance, or Operations.
• Experience building a GTM motion from scratch at a sub-100-person startup — wrote the playbook, defined ICP, and created sales assets independently.
• Comfortable selling vision and ambiguity in an emerging, not-yet-defined category.
• Experience selling a technical or AI-adjacent product to non-technical enterprise buyers.
• Active user of AI tools (e.g., Clay, ChatGPT, Perplexity) for account research, deal strategy, and messaging.
• Experience as a first or founding US sales hire for a non-US-headquartered company is a strong plus.
• Background from companies in HR tech, workforce management, or adjacent enterprise SaaS is highly relevant.