Brand & Creator Partnerships

WeSocializeU · Gurugram, India

We are looking for a Brand & Creator Partnerships professional who can build strong relationships across both sides of the ecosystem — brands/agencies and creators .

The role will involve identifying new business opportunities, pitching creators and campaign solutions to brands, onboarding relevant creators, negotiating partnerships, and managing collaborations to drive revenue and long-term relationships.

Key Responsibilities

Brand Partnerships & Business Development

• Identify and reach out to potential brands, agencies, and marketing decision-makers.
• Build and maintain strong relationships with existing and prospective clients.
• Understand brand objectives and create relevant influencer marketing solutions.
• Pitch WESOCIALIZEU’s creator network and campaign solutions to brands.
• Generate new business opportunities through cold outreach, networking, referrals, and existing relationships.
• Negotiate commercials, deliverables, timelines, and partnership terms.
• Drive conversions, revenue, and repeat business from brand accounts.

Creator Partnerships

• Identify, evaluate, and onboard relevant creators across categories and platforms.
• Build and maintain strong relationships with creators and talent managers.
• Understand creator profiles, audience demographics, content style, engagement, and commercial potential.
• Match creators with relevant brand campaigns based on campaign objectives and target audience.
• Negotiate creator commercials and deliverables while ensuring commercial viability for the company.
• Develop a strong and active creator network for different categories and campaign requirements.

Campaign Management

• Coordinate with internal teams to ensure smooth execution of creator campaigns.
• Manage campaign timelines, deliverables, approvals, and communication between brands and creators.
• Ensure campaigns are delivered as per agreed scope and timelines.
• Track campaign performance and share relevant insights with clients.
• Identify opportunities for upselling, repeat campaigns, and long-term brand partnerships.

Candidate Profile

• 5+ years of experience in influencer marketing, brand partnerships, business development, media sales, creator management, or digital marketing.
• Strong understanding of the influencer and creator ecosystem.
• Good network among brands, agencies, creators, or talent managers will be an advantage.
• Strong communication, presentation, negotiation, and relationship-management skills.
• Commercially driven with a strong focus on targets and closures.
• Ability to manage multiple stakeholders and campaigns simultaneously.
• Proactive, confident, and comfortable with business development and outreach.
• Strong understanding of Instagram, YouTube, and current social media trends.