Account Manager

Job Title- Senior Account Manager Department: Client Servicing / Account Management Location: Mumbai (Hybrid) The Senior Account Manager (SAM) acts as the strategic bridge between the client and internal teams. This role demands strong brand ownership, cross-functional leadership, and a deep understanding of digital marketing ecosystems. The SAM will lead brand strategy execution, oversee creative and content quality, ensure timely deliverables, and drive measurable business outcomes for clients. Key Responsibilities 1. Brand Strategy & Monthly Planning Lead monthly content and campaign planning aligned with each brand’s objectives, tone, and marketing calendar. Translate client briefs into actionable strategies and guide internal teams with clear direction. Ensure all planned activities are within defined scope and brand identity. Review and analyze campaign performance - amplify what works, rework or drop what doesn’t. Proactively recommend innovative ideas to improve engagement and ROI. 2. Creative Quality & Brand Consistency Review all outgoing content and creatives to ensure alignment with: Brand guidelines (logo, typography, color palette) Conceptual integrity and factual accuracy Spelling, grammar, and overall presentation Ensure that every deliverable reflects the latest client feedback and past learnings. Maintain high creative standards across formats (static, video, reels, blogs, etc.). 3. Client Relationship Management Serve as the primary point of contact for assigned clients, building trust and long-term partnerships. Translate client requirements into internal briefs and ensure timely delivery. Anticipate client needs, address concerns proactively, and ensure client satisfaction. Participate in review meetings and present performance reports with actionable insights. 4. Feedback Tracking & Process Optimization Maintain a structured feedback tracker with date-wise entries, summaries, and action status. Use the tracker to guide internal reviews and prevent repetitive errors. Contribute to building and refining SOPs for content creation, QC, and campaign delivery. 5. Team Coordination & Quality Control Collaborate with creative, content, ORM, and strategy teams to ensure seamless workflow. Conduct pre-delivery checks on all client-facing assets. Manage project timelines, task ownership, and cross-department alignment. Ensure timely and transparent communication across all stakeholders. 6. Market & Performance Insights Monitor competitor activity and emerging industry trends for actionable intelligence. Leverage analytics to evaluate performance metrics and recommend optimizations. Strive for zero-error delivery across all client and internal outputs. Desired Skills & Experience 5-8 years of experience in account management or client servicing within a digital or integrated marketing agency. Strong understanding of digital platforms (Meta, Google, YouTube, TikTok, LinkedIn, etc.) and content formats. Exceptional attention to detail and creative judgment. Excellent communication, presentation, and leadership skills. Proficiency in project management tools (e.g., ClickUp) and analytics dashboards. Ability to manage multiple brands simultaneously under tight deadlines. Key Attributes Strategic thinker with an eye for creative detail Proactive problem solver and decision-maker Strong interpersonal and leadership abilities Data-driven, organized, and process-oriented