Men’s Art Director (Fashion Campaigns, Editorial & Visual Identity)

Men’s Art Director (Fashion Campaigns, Editorial & Visual Identity)Location: Brooklyn, NYWork schedule: On-site, 5x days a weekSalary: $150K - $180K

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A global contemporary brand with a strong cultural footprint is seeking a Men’s Art Director to define and elevate the visual identity of its most influential category. This role blends luxury editorial sensibility, cinematic storytelling, and modern menswear culture, with the ability to concept and execute high-impact campaigns across photo, video, and multi-channel content.This is a hands-on, founder-facing role for an Art Director who can generate elevated ideas, build compelling references, and execute imagery at the level of luxury houses and top-tier editorial magazines. The ideal candidate brings a distinct point of view, strong menswear fluency, and the ability to direct on-body imagery with confidence, taste, and precision.
About the RoleThe Men’s Art Director owns the creative direction for the Men’s business — including seasonal campaigns, collaborations, product launches, and special projects. You will concept narratives, build moodboards, lead shoots, and shape the brand’s evolving visual language.This role requires a creative who thrives in a fast-paced, high-volume environment and can elevate visuals beyond formulaic approaches. You will work closely with senior creative leadership and the founder to push the brand forward through unexpected talent choices, non-traditional storytelling, and editorial-level execution.
What You’ll DoCreative Direction & ConceptingDevelop elevated concepts for Men’s campaigns, collaborations, and seasonal narrativesBuild cinematic, editorial-driven moodboards and visual treatmentsReference luxury houses, contemporary culture, and high-end menswear imageryPitch ideas that feel unexpected, modern, and non-formulaic
Cross-Category Creative POV & VersatilityBring a strong, contemporary point of view that extends beyond menswear into adjacent verticals including automotive, travel, lifestyle objects, architecture, interiors, and cultural environmentsConcept and direct imagery for cars, boats, spaces, products, and experiential moments with luxury-level tasteBuild multi-category campaign worlds that integrate apparel with environmental design, luxury objects, and lifestyle elementsPush the brand into new visual territories aligned with contemporary luxury culture
On-Body Direction & Set LeadershipLead on-body direction for photo and video shootsInform lighting, posing, framing, and set decisionsCollaborate with photographers, stylists, and production partnersRun the set when senior creative leadership is not presentMake real-time creative pivots to achieve the desired visual outcome
Execution & DeliveryTranslate references into final imagery at luxury-editorial levelOversee selects, retouching direction, color grading, and crop specsEnsure consistency across retail, digital, social, and e-commerceDeliver high-volume creative with speed, clarity, and taste
Cross-Functional CollaborationPartner with Marketing, Content, and Design teamsWork closely with senior creative leadership and the founderManage freelancers, external agencies, and production partnersContribute to talent casting and unexpected creative choices
What We’re Looking ForExperience & Portfolio6+ years in art direction within fashion, menswear, luxury, or editorialA portfolio showcasing on-body direction, menswear fluency, and cinematic editorial workExperience with photographers and stylists in the GQ / WSJ / T Mag / Interview / i‑D / Dazed and similar ecosystemAbility to pitch elevated concepts and execute them at the level of luxury housesDemonstrated ability to direct non-fashion categories (cars, boats, interiors, objects, environments)
Creative POV & Taste LevelStrong menswear styling instincts and casting sensibilityHigh taste level with references spanning luxury fashion, contemporary culture, and editorial photographyAbility to push beyond formulaic approaches and deliver unexpected creative solutions
Leadership & ExecutionConfident on set; able to run shoots independentlyStrong communicator with the ability to collaborate with founder-led creative teamsComfortable with high volume, fast pace, and evolving creative direction
To ApplyPlease include an active portfolio link in your resume. xzbcwsv If password‑protected, kindly provide the password so your work can be reviewed without delay.