Director of Marketing
CareOne Group · United States
FULL TIMEfull-time
Job Description
<p>Balance Life & Work with a New Career Opportunity
Now Hiring - Director of Marketing - Haddonfield, NJ Area (Full-time)
Salary Range: 84K - 90K per year
Confidential Opportunity | Cherry Hill, NJ
A respected healthcare organization in the Cherry Hill area is seeking dedicated
and compassionate professionals to join our growing team. We offer a supportive
work environment, competitive compensation, and opportunities for career
advancement. Apply today to learn more about this confidential opportunity.
The Director of Marketing works with the administrative, marketing, sales and
admissions staff to oversee the coordination of all inquiries, admissions, sales
calls, public relations, community events, correspondence and communication with
customers at the designated facility shall be in accordance with the philosophy,
policies and procedures established by the company. Job duties include, but are
<b>not limited to:</b>
</p><ol><li>Create and implement the quarterly marketing/growth plan.</li><li>Provide overall marketing training and expertise to personnel to achieve</li></ol>
quality mix and occupancy.
3. Direct the completion of a minimum of 4 external sales calls per day with new
and existing referrals sources.
4. Coordinate all internal publicity events and work closely with the Corporate
Marketing department on event execution.
5. Create and implement monthly direct mail pieces to inquiries and professional
referral sources.
6. Being responsible for the development and maintaining mailings list of all
professional referral sources and inquires.
7. Train other department heads on the role of marketing and customer service.
8. Develop back up procedure with Administrator for tours when Director of
Admissions and Marketing not available.
9. Train back up designees on process of giving tours and taking inquires.
10. Maintain records and results on all referral and conversion activity.
11. In concert with Administrator, provide feedback and perform customer problem
resolution.
12. Coordinate Press Releases and public relations activities with area media.
13. Coordinate, train, and orient new marketing and sales' new hires.
14. Assist in the development and placement of media advertisements and
creative.
15. Serve on community boards/associations (i.e. chamber of commerce).
16. Establish a process to qualify residents for admission utilizing CareOne's
financial and medical criteria.
17. Must submit and oversee staff marketing, census and sales reports as
required using company developed reporting tools.
18. Maintain records and results on all referral and admission activity.
19. Serve on Quality Assurance committee for the facility.
20. In concert with the administrator, provide feedback, performance appraisals
and ongoing coaching to marketing staff.
21. Oversee pre-admission room checks with the housekeeping Supervisor.
22. Inform appropriate staff of incoming admissions prior to arrival.
23. Ensure that patient and family are appropriately welcomed and settled on
admission day.
24. Complete sign in paper work in a timely fashion.
<b>Position Requirements:</b>
<ul><li>Bachelor's Degree in Marketing, Business, Communications or related field</li><li>3-5 years' experience in sales and marketing and/or a related healthcare</li></ul>
field background
<ul><li>Healthcare work experience - preferred.</li><li>Social Work experience - preferred.</li><li>Sales and Marketing experience preferred.</li><li>Assisted Living and Skilled Nursing Facility experience preferred.</li></ul>
The CareOne mission is to define excellence within the health care community. We
are dedicated to Maximizing Patient Outcomes. We treat Residents, their families
and each other with respect, dignity and compassion. Through a collaborative and
consultative approach, we strive to provide a framework of strength and
stability for our Centers and Communities. We work to maintain the highest
standards of care and service for Residents, families and our valued employees.
We are proud to Offer the following benefits to Part-time (22.5+ hours/week) and
<b>Full-time Employees:</b>
<ul><li>Comprehensive Healthcare Benefits</li><li>Multiple Medical Plans</li><li>Including Pharmacy</li><li>Including Teladoc</li><li>Multiple Dental Plans</li><li>Vision Plan</li><li>Health Savings Account (eligibility restrictions apply)</li><li>Flexible Spending Accounts</li><li>Voluntary Life and AD&D</li><li>Short-Term and Long-Term Disability Plans</li><li>Hospital Indemnity Insurance</li><li>Critical Illness Insurance</li><li>Accident Insurance</li><li>Whole Life Insurance</li><li>Medicare Employee Assistance</li><li>Legal Plan</li><li>Commuter Benefits</li><li>401k Retirement Plan</li><li>Employee Assistance Program (available to all employees)</li><li>Paid Time Off</li><li>Vacation</li><li>Sick Plans in accordance with state laws</li><li>Opportunities to advance and grow your career</li></ul>
If working with people who are dedicated, compassionate, and concerned about
their patients is essential to you, then you'll appreciate being a part of our
team. We've built a strong reputation on the outstanding level of care that we
provide. We have a graciously appointed facility with strong belief in patient
care and service; join us at our beautiful facility!
We are an Equal Opportunity Employer
<h2>EEO/AA/M/F/DV</h2>
<p></p>
Details
| Company | CareOne Group |
| Location | United States |
| Type | FULL TIME |
| Niche | marketing |
| Experience | full-time |
