Public Relations Specialist

Job Type: Long-term W2 ContractLocation: Bethesda, MD

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OverviewOne of our clients is seeking a Public Relations Specialist to lead strategic communications and high-impact public affairs projects. This role combines message development, media relations, stakeholder engagement, project management, and crisis communications. The ideal candidate is a strong writer and strategic thinker who can tailor messaging to diverse audiences and manage multiple priorities in a fast-paced environment.
ResponsibilitiesDevelop and execute public affairs strategies that promote the organization’s mission, services, and initiativesWrite and edit press releases, talking points, newsletters, speeches, briefings, articles, social media content, and other communications productsCoordinate media relations, including inquiries, interviews, media visits, and relationships with media outlets and communications organizationsDevelop internal and external stakeholder messaging, monitor coverage, analyze campaign effectiveness, and compile weekly external communications reportsPlan press conferences, media briefings, and community engagement activities, and support crisis communications strategiesMaintain website and social media contentParticipate in strategic, access-to-care, and emergency management communications meetings, and coordinate with DHA and NCR communications teamsDevelop communications and community relations plans, strategic messaging, and public perception strategiesConduct outreach to medical, military, veteran, federal, and nongovernmental organizationsProvide strategic counsel, assess communications issues, and support time-critical responses to unfavorable media events
QualificationsBachelor’s degree in Communications, Public Relations, Project Management, or a related field5+ years of experience in public affairs, project management, or a combination of bothStrong written xzbcwsv and verbal communication skills, with the ability to tailor messaging to diverse audiencesProven ability to manage multiple projects at once in a fast-paced environmentProficiency with project management and digital communications toolsKnowledge of strategic communication principles, command information programs, social media communications, audience engagement, and communications planningStrong relationship-building, interviewing, prioritization, and time-management skills
Preferred ExperienceFamiliarity with healthcare systems or military communicationsProject Management Professional (PMP) certification