Area Sales Manager

Job Title: Area Sales Manager – Prime Home Loan Location: Bengaluru Industry: BFSI – Home Loans (Prime Segment) Employment Type: Full-Time, Permanent Role Category: Sales About the Role We are looking for a result-oriented Area Sales Manager to drive the Prime Home Loan business across assigned zones in Bengaluru. The role focuses on business delivery, channel development, and team management at a cluster level. Key Responsibilities Drive and deliver ₹80–120 Cr annual disbursement targets Maintain a consistent monthly run rate of ₹8–12 Cr Lead and manage a field sales team (8–15 members) Develop and expand sourcing channels including: Builder network DSAs / connectors Direct sourcing Build and maintain relationships with builders, brokers, and key channel partners Monitor pipeline health, login-to-disbursement conversion, and productivity Identify and penetrate high-potential micro-markets in Bengaluru Ensure adherence to compliance, credit norms, and internal policies Eligibility Criteria 4–7 years of experience in Home Loan / LAP sales Mandatory exposure to Prime segment (₹60L ticket size) Proven track record of handling ₹80–120 Cr annual disbursement Experience in delivering ₹8–12 Cr monthly business volumes Demonstrated ability to manage field sales teams (8–15 members) Strong existing network of: 10–20 active builders 50–100 active DSAs / connectors Prior experience with Banks / NBFCs preferred Key Performance Indicators (KPIs) Annual Disbursement: ₹80–120 Cr Monthly Business Run Rate: ₹8–12 Cr Average Ticket Size: ₹60L Channel Productivity (Builders / DSAs / Direct) Conversion Ratios & TAT efficiency Desired Candidate Profile Strong execution-focused sales professional with ownership mindset Proven ability to build and manage local sourcing channels Good understanding of the Bengaluru home loan market Strong leadership, communication, and stakeholder management skills Ability to thrive in a target-driven, field-intensive environment