Director of Sales

The Indian Hotels Company Limited (IHCL) · Mangalore, India

• Looking for Director of Sales at our upcoming Taj Mangaluru Resort & Spa, Karnataka.
• Prepare appropriate forecasting tools and strategies to visualize market scenario and develop long range plans.
• Design and develop Sales and Marketing plans/programs for the unit to ensure customer loyalty and maximum revenue.
• Develop a means by which to continuously measure the program effectiveness as well as to track the trends in the local marketplace and beyond, which woud impact demand for the hotel.
• Build an accurate and effective database of current and potential guests/accounts.
• Maintain accurate and up-to-date information on competition’s performance, sales and marketing strategy etc.
• Keep track of the competitors and revise strategies accordingly.
• Propose room/F&B pricing strategy in consideration with hotel’s market positioning, target customer and desired mix.
• Develop a comprehensive market mix guideline and ensure sales as per those targets.
• Identify key customer needs through formal research, survey, sales calls & meetings.
• Implement revenue management techniques and ensure improved RevPAR.
• Co-ordinate with the Front Office & F&B Manager regarding daily sales, VIPs, regulars and other guest requirements.
• Co-ordinate with the Credits Manager on credit limits and outstanding from various guests/corporates.
• Build relationships, network & maintain regular contacts with corporate and individual customers, bookers, media, hoteliers and socialites.
• Be informed about the trends in hospitality, changing customer needs and behaviour and developments in other industries.
• Identify key communities, plan various initiatives and co-ordinate the support activities.
• In addition to the above functions, any other assignment / job given by the superior authority occasionally or on a daily basis are to be performed.