Designer

Albeli Fashions (Nawalgaria Fashions) - Banaras & Calcutta · West Bengal, India

WE'RE HIRING: MERCHANDISER CUM DESIGNER

Location: Kolkata Full-time

Albeli is looking for a hands-on production merchandiser who can manage the complete journey from design ideation and sampling to production and final quality control.

This role requires someone who understands fabrics, embroidery, artisan-led production, and commercial design development. The candidate should be comfortable working directly with designers, karigars, dyers, vendors, and the internal production team.

Key responsibilities:

• Develop approximately 10 commercially viable design concepts every month based on market trends, buyer feedback, and the brand's design language

• Convert initial ideas into workable designs through references, sketches, artwork tracing, fabric selection, and embroidery detailing

• Manage sampling and production merchandising from concept approval to final execution

• Prepare line sheets, Bills of Materials, material codes, style files, and detailed production documents

• Coordinate with karigars, dyers, tailors, vendors, and suppliers to ensure timely execution

• Manage fabric swatches, trims, labels, accessories, embroidery materials, and approved samples

• Monitor fabric dyeing, shade matching, raw-material distribution, embroidery, stitching, and finishing

• Plan production schedules and regularly follow up on sampling and bulk-production timelines

• Conduct raw-material inspection, dyed-fabric checking, measurement verification, and final quality control

• Maintain design records, sample archives, production trackers, and inventory updates

• Coordinate the pick-up and delivery of fabrics, trims, samples, and finished products

• Identify production delays or quality issues early and coordinate corrective action

What we are looking for:

• Experience in production or sampling merchandising within sarees, ethnic wear, designer wear, bridal wear, or luxury fashion

• Strong understanding of fabrics, dyeing, embroidery, stitching, finishing, and garment construction

• Ability to combine creative design ideation with practical production execution

• Good visual sense and understanding of commercially viable colours, motifs, placements, and surface ornamentation

• Strong coordination, follow-up, organisation, and problem-solving skills

• Working knowledge of Google Sheets and Excel for production and inventory tracking

• Ability to communicate effectively with artisans, vendors, designers, and internal teams

• Willingness to work closely with the production floor and take ownership of deadlines and quality

If you understand both creativity and execution and can turn an idea into a production-ready design, we would like to hear from you.