Senior Social Media Manager

TipTop Things Limited · India

We’re looking for an experienced creative, commercially minded Social Media Manager to join our social media team and help grow the brand globally.

Nanobag ( makes ultralight, extremely compact reusable bags and sells to customers around the world.

We're looking for someone who understands how modern D2C brands grow on social media. You should be comfortable developing ideas, creating and coordinating content, spotting trends, engaging with our community, and turning our products and customer stories into content people actually want to watch and share.

What You'll Do

• Manage Instagram and Facebook and other relevant channels
• Develop and manage our social media strategy and content calendar
• Create and publish short-form videos, images, carousels, Stories, and other content
• Develop strong hooks, concepts, captions, and scripts
• Identify trends and quickly turn them into relevant Nanobag content
• Coordinate content with designers, editors, creators, and our internal team
• Engage with our community through comments and DMs
• Track performance and continuously improve our content strategy
• Identify successful content that could also work as paid advertising

What We're Looking For

• Experience managing social media for a D2C, ecommerce, consumer, or lifestyle brand
• Strong understanding of visual language and short-form video
• Strong creative instincts and excellent written English
• Ability to create or edit content independently
• Understanding of social media analytics and what drives reach, engagement, and sales
• Organized, proactive, and comfortable working independently

Experience with UGC, influencer marketing, email marketing, Meta Partnership Ads, Shopify, TikTok Shop, or paid social is a plus.

To Apply

Portfolio or past work examples are required.