Director of Programmatic Trading & Data
C2 Graphics Productivity Solutions · New York, New York, United States
FULL TIMEpermanent
Job Description
C2’s client, an award-winning, independent, women-owned media planning and buying agency, seeks a Director of Programmatic Trading & Data to lead its in-house trading function while helping expand its programmatic, data, and revenue capabilities.
Do you have the following skills, experience and drive to succeed in this role Find out below.
For more than 20 years, the firm has built data-driven media strategies for clients across government, public health, higher education, hospitality, and the arts. It has placed more than $1 billion in media in the New York market, earned back-to-back national industry awards for its public service work, and powers its campaigns with proprietary analytics and optimization tools. With its recent acquisition of a creative shop, the team is broadening its omnichannel reach while investing in stronger internal infrastructure, scalable workflows, and new offerings across programmatic, analytics, and media activation.
This role is built for a senior programmatic leader who moves easily between setting strategy, mentoring traders, and working inside the platforms, all while helping shape the future of the department. The right person understands the realities of boutique agency life, brings a no-job-too-small attitude, and balances operational rigor and innovation with people-first leadership.
Start Date: ASAP, ideally before the end of the yearDuration: Direct HireLocation: Hybrid, 2 days/week in New York City officeCompensation: $130,000 to $150,000, commensurate with experienceBenefits: TBDTechnology: TBD
Interview Process:Initial interview with the Chief Innovation & Analytics OfficerSecond interview with the trading team and leadershipFinal interview with the CEO
Job DescriptionThis is an execution-forward leadership role on a small, growing trading team, with real influence over how the agency’s programmatic and data capabilities take shape for clients and in the market.
ResponsibilitiesLead and mentor the in-house trading team across omnichannel programmatic activation, including display, video, CTV, audio, DOOH, native, and high-impact mediaEstablish and refine workflows, QA standards, KPIs, and best practices across trading and campaign managementExecute, optimize, troubleshoot, and QA campaigns directly in-platformAlign data strategy with omnichannel planning, measurement, and privacy-compliant audience activation, working closely with analytics and media leadershipEvaluate and onboard new data, identity, and attribution partners to sharpen audience targeting and cross-channel insightsSupport business development by positioning the agency’s programmatic and data capabilities in pitches, presentations, and external partnershipsDrive innovation across automation, testing frameworks, AI tools, and emerging programmatic platformsShape department structure, operational improvements, and team development alongside agency executivesOwn relationships with vendors and platform representatives
Requirements7–10+ years in programmatic media and digital activationProven success leading a trading team and an in-house programmatic functionIndependent or mid-sized agency backgroundDeep DSP expertise, including The Trade Desk and DV360, with the ability to execute, optimize, troubleshoot, and QA campaigns directly in-platformTrack record building scalable trading operations, workflows, and processes in a scaling organizationStrong command of audience strategy, identity resolution, attribution, privacy, and measurement frameworksWorking knowledge of verification and brand safety tools such as DoubleVerify or IASDemonstrated contribution to business development, sales, or revenue growth initiativesExperience commercializing programmatic or data capabilities as external offeringsComfortable managing up, managing down, and serving as a thought partner to the executive teamCollaborative, adaptable leadership style with high EQ
Nice to HaveExposure to social platform data partnerships
Not your type of gig, but know someone who would be interested? Refer a qualified candidate and if they get the job, you get a signing bonus! Make sure they mention your name as their referral source so you get your well-deserved credit.
All candidates must be located and authorized to work in the United States. xzbcwsv C2 does not sponsor work visas. No C2C.
Do you have the following skills, experience and drive to succeed in this role Find out below.
For more than 20 years, the firm has built data-driven media strategies for clients across government, public health, higher education, hospitality, and the arts. It has placed more than $1 billion in media in the New York market, earned back-to-back national industry awards for its public service work, and powers its campaigns with proprietary analytics and optimization tools. With its recent acquisition of a creative shop, the team is broadening its omnichannel reach while investing in stronger internal infrastructure, scalable workflows, and new offerings across programmatic, analytics, and media activation.
This role is built for a senior programmatic leader who moves easily between setting strategy, mentoring traders, and working inside the platforms, all while helping shape the future of the department. The right person understands the realities of boutique agency life, brings a no-job-too-small attitude, and balances operational rigor and innovation with people-first leadership.
Start Date: ASAP, ideally before the end of the yearDuration: Direct HireLocation: Hybrid, 2 days/week in New York City officeCompensation: $130,000 to $150,000, commensurate with experienceBenefits: TBDTechnology: TBD
Interview Process:Initial interview with the Chief Innovation & Analytics OfficerSecond interview with the trading team and leadershipFinal interview with the CEO
Job DescriptionThis is an execution-forward leadership role on a small, growing trading team, with real influence over how the agency’s programmatic and data capabilities take shape for clients and in the market.
ResponsibilitiesLead and mentor the in-house trading team across omnichannel programmatic activation, including display, video, CTV, audio, DOOH, native, and high-impact mediaEstablish and refine workflows, QA standards, KPIs, and best practices across trading and campaign managementExecute, optimize, troubleshoot, and QA campaigns directly in-platformAlign data strategy with omnichannel planning, measurement, and privacy-compliant audience activation, working closely with analytics and media leadershipEvaluate and onboard new data, identity, and attribution partners to sharpen audience targeting and cross-channel insightsSupport business development by positioning the agency’s programmatic and data capabilities in pitches, presentations, and external partnershipsDrive innovation across automation, testing frameworks, AI tools, and emerging programmatic platformsShape department structure, operational improvements, and team development alongside agency executivesOwn relationships with vendors and platform representatives
Requirements7–10+ years in programmatic media and digital activationProven success leading a trading team and an in-house programmatic functionIndependent or mid-sized agency backgroundDeep DSP expertise, including The Trade Desk and DV360, with the ability to execute, optimize, troubleshoot, and QA campaigns directly in-platformTrack record building scalable trading operations, workflows, and processes in a scaling organizationStrong command of audience strategy, identity resolution, attribution, privacy, and measurement frameworksWorking knowledge of verification and brand safety tools such as DoubleVerify or IASDemonstrated contribution to business development, sales, or revenue growth initiativesExperience commercializing programmatic or data capabilities as external offeringsComfortable managing up, managing down, and serving as a thought partner to the executive teamCollaborative, adaptable leadership style with high EQ
Nice to HaveExposure to social platform data partnerships
Not your type of gig, but know someone who would be interested? Refer a qualified candidate and if they get the job, you get a signing bonus! Make sure they mention your name as their referral source so you get your well-deserved credit.
All candidates must be located and authorized to work in the United States. xzbcwsv C2 does not sponsor work visas. No C2C.
Details
| Company | C2 Graphics Productivity Solutions |
| Location | New York, New York, United States |
| Type | FULL TIME |
| Niche | marketing |
| Experience | permanent |