Business Development Executive

Dr. Mix Private Limited · India

Company Description

Dr. Mix Private Limited is a mission-driven wellness and healthcare company dedicated to clean, preservative-free, evidence-informed nutrition. Our portfolio bridges two critical pillars of modern preventive wellness: specialized maternal care through Lactomagic lactation support formulations, and daily metabolic wellness through targeted solutions like Berberine and clean Isabgol husk formulations tailored for adult metabolic, gut, and cardiovascular health (across both men and women). By prioritizing bioavailable ingredients, purity, and clinical efficacy, Dr. Mix delivers dependable health solutions. Team members thrive in a dynamic, high-growth environment focused on preventative health, customer care, and multi-channel expansion.

Role Description

The Business Development Executive (BDE) is a full-time, work from home role. This position is responsible for driving revenue growth across two distinct commercial streams:

1. Practitioner & Healthcare Partnerships: Onboarding lactation consultants, pediatricians, gynecologists, and clinical dietitians to recommend Lactomagic to new mothers via practitioner-partner programs.
2. B2B & Institutional Metabolic Health Sales: Pitching, onboarding, and scaling distribution for our metabolic wellness range (Berberine, Isabgol, and allied formulations) across B2B retail, pharmacy chains, independent medical stores, gyms/wellness centers, and corporate wellness channels catering to both male and female health.

Day-to-day responsibilities include market research, cold and warm outbound prospecting (calls, in-person meetings, and product demonstrations), closing distributor/practitioner agreements, dispatching practitioner sample kits, and negotiating commercial terms. The BDE will nurture key accounts, drive recurring reorders, maintain pipeline discipline in CRM tools, and coordinate with fulfillment teams to ensure on-time delivery and client retention.

Key Responsibilities

• Healthcare & Specialist Outreach: Identify, engage, and onboard certified lactation consultants, gynecologists, and dietitians to advocate Lactomagic within their patient networks.
• B2B Channel Expansion: Build an active B2B dealer/retail network for Dr. Mix metabolic products (Berberine for blood sugar/lipid health and clean Isabgol for digestive health) targeting retail pharmacies, health food stores, wellness centers, and corporate distributor networks.
• Pipeline & Account Management: Manage the end-to-end sales cycle—from prospecting, sampling, and commercial negotiation to post-onboarding account retention and monthly replenishment orders.
• Reporting & Tracking: Maintain CRM/lead logs, monitor weekly sales conversions and partner order frequencies, and present market feedback to senior leadership.

Qualifications & Requirements

• Sales & Lead Generation: Demonstrated track record in B2B sales, field sales, or medical representative (MR) / institutional outreach, generating qualified leads and closing commercial accounts.
• Account Management: Proven ability to manage ongoing trade and partner relationships, ensuring high repeat order rates and customer satisfaction.
• Communication & Pitching: Strong verbal and written communication skills in Hindi and English; confidence in presenting product science and commercial margins to doctors, dietitians, and retail business owners.
• Industry Background: 1–3+ years of relevant experience in Nutraceuticals, Pharmaceutical OTC, Ayurvedic/Herbal products, FMCG, or Healthcare sales .
• Location & Presence: Ability to work from home full-time with flexibility for local field visits to clinics, retail counters, and stockists.
• Tools: Proficiency in MS Excel/Google Sheets, CRM tools, and email/WhatsApp business communication.
• Education: Bachelor’s degree in Business, Marketing, Pharmacy (B.Pharma), Life Sciences, Biotechnology, Nutrition, or a related discipline.
• Mindset: Target-oriented, resilient, and equipped with a genuine interest in preventative lifestyle wellness and maternal nutrition.