Strategy Manager (Social Media)

We're building the future of social and strategy is at the heart of it. As Manager Strategy at Pulse Advertising, you'll lead the development of bold, insight-driven social media, influencer, and paid social strategies for a diverse portfolio of global clients. You'll bring together data, culture, and creativity to shape work that actually moves brands forward with AI as a core part of your toolkit, not an afterthought.TasksYou own brand, digital, and social media strategies from initial insight through to client presentation and execution handoverYou serve as a trusted strategic partner, consulting clients across social media, influencer marketing, creative, and integrated communications, adapting your approach to different markets, cultural nuances, and local consumer insightsYou conduct audience, brand, and competitor analyses using social listening, audience segmentation, and trend analysis tools to surface clear, actionable strategic recommendations that drive measurable client outcomesYou develop creator, influencer, and UGC strategies across a wide range of industries including FMCG, retail, automotive, luxury, and technologyYou contribute to pitch and new business processes, bringing strategic rigour, quick creative thinking, and a confident point of viewYou collaborate closely with Client Services, Paid Media, and Data teams to ensure strategies are coherent, executable, and effective across all marketsRequirementsYou have 3+ years of agency experience in a strategy role, ideally within social media or digital, with a proven track record across diverse industries and business categoriesYou bring deep knowledge of Instagram, TikTok, YouTube, and the broader creator economy, and you understand how platform behaviour and cultural context differ across marketsYou are confident working with audience data and insights platforms such as GWI, Brandwatch, Audiense, Pulsar, or B4P and know how to turn raw data into a sharp point of viewYou work confidently with AI-powered marketing tools and know how to use them to elevate strategic thinking and client recommendationsYou can think on your feet, coming up with clever, socially native solutions in the room with clients and the team, not just in a deckYou bring a collaborative, low-ego approach, communicate and present with impact, and thrive in fast-moving, international environments. English fluency required, German, French, or Italian a strong plusBenefitsTime to pack your bags for Paris, London, Milan, Hamburg or Berlin: you’re welcome to work abroad from any of our office locationsWe love to see you grow: our careers coach is on hand for one-to-one coaching sessions and team workshopsWe work hard and play hard, bringing our global team together to collaborate, learn from one another and celebrate our successesDon’t fancy the office today? Our hybrid remote policy lets you work from home two days a weekKeep your commute to a minimum: you’ll find all our offices right in the city centreFor motivational high-paws and comforting cuddles, your four-legged friend is absolutely welcome at our offices #J-18808-Ljbffr