Senior Copywriter

Role: Senior Copywriter Location: Mumbai What You’ll Do Crack big ideas, campaign territories and social-first concepts that get people talking. Write everything from a killer Instagram caption to campaign scripts, brand films, digital ads and integrated campaigns. Adapt your writing style across different brands, audiences, industries and tones of voice. Present and sell your ideas confidently to internal teams and clients. Mentor junior writers and help raise the creative bar within the team. Keep your finger on the pulse of internet culture, trends, memes, pop culture and what’s happening next . What We’re Looking For 3–7 years of copywriting experience in a digital/creative agency. Someone with a strong portfolio of ideas, campaigns and social-first work . Excellent command over language with a sharp understanding of tone, humour and storytelling. Strong conceptual thinker who can go beyond writing what’s asked and challenge the brief when needed. Ability to write short-form, long-form, scripts, campaign copy and social content . Comfortable working in a collaborative, fast-paced agency environment. Someone who can take feedback, give feedback and still fight for a great idea when it matters. Bonus Points If You Have worked on Beauty, Fashion, Lifestyle, D2C, brands. Have experience working on integrated / 360° campaigns . Have a portfolio that makes us stop scrolling.