Social Media Executive- Influencer Marketing

Weldots · Delhi, India

Location: 704, Best Sky Towers, Netaji Subhash Place, Pitampura, Delhi

Company: Weldots ()

About Us:

At Weldots, we manage a diverse portfolio of brands, including:

• Auriglo (): Luxury watch cases, featured on Tata Cliq Luxury.
• Bugario (): Specialising in premium phone cases and women's innerwear.
• Urban Gadgets (): Offering home gadgets, car accessories, and kitchen tools.

As a Social Media Executive - Influencer Marketing, you will be responsible for managing daily social media activities, coordinating influencer partnerships, and ideating, creating, curating, and managing high-quality content that aligns with our brand and helps establish a strong and consistent brand presence across digital platforms. This role requires creativity, strong communication skills, and the ability to build relationships with influencers and content creators.

• Manage and maintain the brand's Instagram and other platforms.
• Create and schedule daily social media posts, stories, and reels.
• Monitor and respond to Instagram and Meta messages, comments, and customer queries.
• Ensure brand consistency across all social media channels.
• Maintain and enhance brand aesthetic.

• Identify, reach out to, and onboard relevant influencers and creators.
• Manage both barter and paid influencer collaborations.
• Negotiate deliverables, pricing, and partnership terms with influencers.
• Build and maintain long-term relationships with creators and agencies.
• Track influencer performance and campaign results.
• Achieve a daily target of closing influencer collaborations.

• Assist in content ideation and campaign planning.
• Develop creative concepts aligned with brand objectives.
• Coordinate content requirements with influencers and internal teams.
• Support brand establishment through engaging and trend-driven content.
• Stay updated with social media trends, platform updates, and viral content opportunities.

• Experience in influencer marketing (both barter and paid collaborations).
• Strong negotiation and closing skills.
• Proficiency in Canva for basic graphic design.
• Basic video editing skills for reels and social media content.
• Good understanding of Instagram and Meta platforms.
• Strong written and verbal communication skills.
• Understanding of social media trends and creator ecosystems.
• Creative thinker with strong content ideation abilities.
• Strong sense of brand aesthetics and visual storytelling.
• Highly organized and detail-oriented.
• Curious, proactive, and eager to learn.
• Ability to work independently and take ownership of tasks.

• Close daily required target of influencer collaborations daily.
• Handle Instagram and Meta DMs.
• Coordinate influencer communication and follow-ups.
• Create and publish daily social media content.
• Monitor engagement and community interactions.
• Research trending content ideas and influencer opportunities.

• Competitive salary and growth opportunities.
• Hands-on exposure to influencer marketing and brand building.
• Creative and collaborative work environment.
• Opportunity to work with fast-growing consumer brands.

Send your resume and portfolio to with the subject line:

"Application for Social Media Executive - Influencer Marketing"