Social Media Manager

Acquire and Evolve · India

Company: Acquire and Evolve

Position: Social Media Manager

Experience: 3–5 years

Location: Chennai / On-site

Employment Type: Full-Time

About Acquire and Evolve:

Acquire and Evolve is a fast-growing IT and digital marketing company helping businesses strengthen their online presence through innovative digital solutions. We provide end-to-end services, including digital marketing, social media management, performance marketing, creative content, website design, and web development. We focus on creativity, technology, and results-driven strategies to help brands grow sustainably and deliver measurable results.

Key Responsibilities:

• Develop and execute social media strategies for multiple clients.
• Manage Instagram, Facebook, LinkedIn, and other relevant platforms.
• Create monthly content calendars based on client goals and target audiences.
• Coordinate with content writers, graphic designers, video editors, and performance marketers.
• Write or review captions, hooks, CTAs, and social media copy.
• Research trends, competitors, hashtags, and relevant industry topics.
• Identify trending Reels, formats, sounds, and content opportunities.
• Plan and manage Reels, carousels, static posts, stories, and other content formats.
• Schedule and publish content consistently.
• Monitor comments, messages, engagement, and overall community activity.
• Track social media performance and prepare monthly reports.
• Analyse metrics such as reach, impressions, engagement, followers, leads, and conversions.
• Continuously test and improve content strategies based on performance.
• Stay updated with Instagram, Facebook, LinkedIn, and other social media algorithm changes and trends.
• Communicate with clients regarding content requirements, approvals, feedback, and campaign performance.
• Ensure all content aligns with each client's brand identity and marketing objectives.

Required Skills:

• 3–5 years of experience in Social Media Management / Social Media Marketing.
• Strong understanding of Instagram and Facebook.
• Good knowledge of LinkedIn and other social platforms.
• Strong understanding of content strategy and social media algorithms.
• Excellent communication and copywriting skills.
• Ability to create effective content calendars.
• Good understanding of social media analytics and insights.
• Knowledge of Canva or basic design tools is an advantage.
• Basic understanding of Meta Business Suite.
• Ability to manage multiple clients and deadlines simultaneously.
• Strong creative thinking and problem-solving skills.
• Good English communication skills.
• Tamil communication skills will be an added advantage.

Preferred Skills:

• Experience working in a digital marketing agency.
• Experience managing multiple brand accounts.
• Knowledge of Meta Ads and paid social media campaigns.
• Experience with influencer marketing and collaborations.
• Understanding of lead-generation campaigns.
• Experience with social media reporting tools.
• Basic knowledge of SEO and digital marketing.

Key Performance Indicators (KPIs):

• Consistent growth in followers and reach.
• Improvement in engagement rate.
• Growth in Reel/video views.
• Quality and consistency of content.
• Lead generation and conversions where applicable.
• Client satisfaction and retention.
• Timely delivery of content calendars and reports.

What We Offer:

1. Opportunity to work with multiple industries and brands.
2. Creative and growth-oriented work environment.
3. Opportunity to learn and work across different areas of digital marketing.
4. Performance-based growth opportunities.
5. Exposure to real-world client campaigns and digital marketing strategies.

To Apply:

Please submit your resume along with your portfolio or examples of social media accounts and content you have previously managed.