Lifecycle Growth & CRM Lead

Kravemart · Karachi, Karachi District; Sindh, Pakistan

Kravemart is seeking a Lifecycle Marketing Lead to own end-to-end CRM and retention across onboarding, repeat purchases, cross-sell, and loyalty initiatives. Build cohort journeys, manage audience targeting, and optimize campaigns across multi-channel channels to maximize conversions and ARPU.

You will collaborate with Growth Analytics, Brand, Product, Operations, and Category teams to align CRM initiatives with promotional calendars and product launches.