Lead Generation

AjnaLens · Thane, India

Namaskaram!

Ajna Lens is looking for a Business Success Executive – XR Business (Lead Generation & Account Farming) to join our Enterprise Sales team at Thane (Maharashtra – India). This is a dynamic, customer-facing role for a sales professional who can build new business opportunities while nurturing and expanding existing enterprise accounts across AjnaLens' XR portfolio.

The ideal candidate should have 5+ years of experience in B2B lead generation , business development, or inside sales, with the ability to drive both new customer acquisition (Hunting) and existing account growth (Farming). This role requires strong communication skills, relationship management, consultative selling, and the ability to work across multiple enterprise industries.

Top 3 Daily Responsibilities:

• Generate and qualify new B2B opportunities across AjnaLens' XR solutions through outbound prospecting, referrals, events, and inbound inquiries.
• Manage and expand existing enterprise accounts by driving product adoption, renewals, upselling, and customer satisfaction.
• Collaborate with Sales, Presales, Delivery, and Customer Success teams to prepare proposals, track pipelines, and deliver business value to customers.

Minimum Work Experience Required:

• 5+ years of experience in B2B Lead Generation, Business Development, Inside Sales, or Enterprise Sales.
• Experience handling both Hunting (new logo acquisition) and Farming (account growth & relationship management).
• Exposure to Industrial Technology, IoT, EdTech, Enterprise SaaS, AR/VR/XR, or Digital Transformation solutions is preferred.

Top 5 Skills You Should Possess:

• Strong expertise in B2B Lead Generation, Prospecting, and Pipeline Development.
• Excellent consultative selling, customer relationship management, and account farming skills.
• Experience preparing proposals, Statements of Work (SOWs), pricing documents, and ROI-based business cases.
• Strong CRM management, sales forecasting, and pipeline tracking capabilities.
• Excellent verbal and written communication with strong stakeholder management skills.

Business & Industry Awareness:

• Understanding of enterprise sales cycles across Industrial Manufacturing, Automotive, Pharma, Chemical, Skilling, and Institutional sectors.
• Familiarity with subscription-based SaaS pricing, platform licensing, and project-based solution selling.
• Knowledge of business value selling, ROI conversations, and enterprise account expansion strategies.
• Understanding of customer adoption metrics, renewals, upselling, and customer success best practices.

Leadership & Strategic Capabilities:

• Ability to independently manage strategic accounts while driving new business opportunities.
• Strong collaboration with cross-functional teams including Sales, Presales, Customer Success, Delivery, and Commercial teams
• Excellent planning, prioritization, and follow-up skills to maintain healthy sales pipelines.
• Ability to represent AjnaLens at customer meetings, trade shows, industry forums, and networking events.

Bonus Points For:

• Experience selling AR/VR/XR, IoT, Enterprise SaaS, or Digital Transformation solutions.
• Exposure to Automotive, Industrial Manufacturing, Pharma/Chemical, or Skilling/EdTech customers.
• Familiarity with LinkedIn Sales Navigator, CRM platforms, and sales automation tools.
• Working knowledge of AI tools such as ChatGPT, Claude, and similar platforms for sales productivity.
• Experience preparing ROI models, business cases, and enterprise proposals

What You’ll Be Creating:

• A strong pipeline of qualified enterprise opportunities across AjnaLens' XR portfolio.
• Long-term customer relationships that drive renewals, upselling, and account expansion.
• Business value presentations and ROI-driven customer success stories.
• Sustainable revenue growth through strategic hunting and farming initiatives.
• A trusted enterprise sales experience aligned with AjnaLens' mission of delivering immersive XR solutions.