TikTok Shop Live Manager

Comfrt · Remote, United States

TikTok Shop Live Manager

Comfrt

| Los Angeles, CA | Remote-Friendly | Full-Time
About This Role

Were building something extraordinary in social commerce, and TikTok Shop is our flagship. This is a brand-new role created to lead the growth and profitability of our TikTok Shop live streaming channel, and youd be the first to own it.
As our TikTok Shop Live Manager, youll be the architect of a revenue-driving, community-building powerhouse. Youll work with an internal roster of talented creators and partner with a new agency to scale operations. Youll own the strategy, the execution, and the numbers. Youll tell stories that convert. Youll build a playbook that turns viewers into buyers.
This is for someone who gets TikTok Shop inside and out, who understands the nuances of platform algorithm shifts, and who can orchestrate chaos into cohesive, profitable programming. Youre not just managing livestreams. Youre architecting the future of how Comfrt connects with customers.
What Youll Own

Strategic direction and growth planning for TikTok Shop live streams, with clear revenue targets and KPIs
Day-to-day coordination and communication with LIVE agency partners, providing strategic direction, feedback, and real-time support to ensure smooth execution of livestream initiatives
Scheduling, coordination, and creative direction for live broadcasts with internal creators and agency partners
Content strategy and storytelling that converts, from product positioning to promotional angles to seasonal campaigns
Performance analysis and optimization, identifying what works and scaling it relentlessly
KPI building and tracking to ensure profitability and growth
Cross-functional leadership across Commerce, Operations, and Merchandise to align products, promotions, and programming
Agency partnership management: setting expectations, measuring results, iterating fast
Building and refining the playbook for TikTok Shop Live at Comfrt
What Were Looking For

3 to 4 years of proven experience managing or operating TikTok Shop live streams, or an equivalent short-form commerce livestream platform
Deep understanding of TikTok Shop mechanics: algorithm, commission structures, promotional levers, and creator dynamics
Track record of driving revenue growth through live streaming. You know what moves the needle and why
Experience managing operations across multiple dedicated TikTok Shop handles, each optimized for specific product categories or promotional efforts, ensuring strategic differentiation and coordinated scaling
Comfort with ambiguity and data. Youre equally fluent in analytics dashboards and gut instinct about what will engage an audience
Strong communication and storytelling skills. You can translate product features into narrative moments
Experience managing or collaborating with creators. You understand creator dynamics, motivations, and incentives
Collaborative leadership mindset. You thrive when working across functions to solve complex operational challenges
Bias toward action. You make decisions with incomplete information and iterate based on what you learn
Why Comfrt

Youd join a small, mighty, fast-growing team thats redefining social commerce. We move fast, we trust our people, and we celebrate wins together. Were not corporate. Were scrappy, strategic, and obsessed with results.
Autonomy to lead. You own this channel, and well support your vision
Collaboration with passionate creators and innovative teams
Competitive compensation with potential upside tied to channel growth
Flexible work environment with remote-friendly options
Access to industry events, training, and professional development
Health, wellness, and financial benefits package
The opportunity to build something from scratch and shape the future of social commerce
And a very fun, engaging, and driven team
Comfrt is an equal opportunity employer. We celebrate diversity and are committed to fostering an inclusive environment for all employees.