Senior content creator

Zoo Media · Worli, India

Role Overview:

We are looking for a creative, trend-savvy, and execution-focused Senior Content Creator to conceptualise, create, and manage engaging digital content across social media platforms. This role requires a strong understanding of platform-first storytelling, content strategy, production coordination, and audience engagement while ensuring content aligns with brand objectives and business goals.

Key Responsibilities: Create engaging, platform-first content across social media channels while maintaining consistency with the brand’s tone, style, and communication objectives. Contribute to content planning by generating creative ideas and identifying relevant trends, formats, and opportunities to enhance audience engagement. Research industry trends, competitor content, and platform updates to recommend fresh and innovative content ideas. Write compelling scripts, captions, headlines, video descriptions, and platform-specific copy tailored to different audiences. Plan and independently execute content shoots, ensuring all content aligns with the approved creative brief and campaign objectives. Coordinate with editors, designers, and production teams by organizing footage, sharing creative direction, and ensuring timely content execution. Review and quality-check content before publishing to ensure accuracy, consistency, and adherence to brand guidelines. Monitor content performance using platform analytics and provide insights to optimize future content strategies. Support the development and execution of content calendars while ensuring timely delivery across multiple campaigns. Collaborate with internal stakeholders to understand campaign objectives and translate briefs into engaging digital content. Take ownership of assigned projects from ideation through execution while maintaining quality standards and meeting deadlines. Stay updated with emerging social media trends, creator best practices, and platform innovations to continuously improve creative output. Provide guidance and support to junior team members while maintaining creative excellence across projects.

Preferred Skills: 2–4 years of experience in content creation, social media, digital marketing, or a related role. Strong understanding of Instagram, You Tube, Linked In, Tik Tok, and emerging social media platforms. Excellent scriptwriting, copywriting, and storytelling abilities. Experience planning and executing content shoots independently. Strong understanding of content trends, audience behavior, and platform algorithms. Basic knowledge of video editing tools such as Premiere Pro, Cap Cut, VN, or similar platforms is an advantage. Strong communication, collaboration, and project management skills. Ability to manage multiple projects while working in a fast-paced agency environment.

What’s In It For You: Opportunity to create impactful content for leading national and global brands. Hands-on exposure to end-to-end content strategy, production, and campaign execution. Opportunity to collaborate with creative, strategy, media, and production teams on high-impact campaigns. A fast-paced, collaborative environment that encourages creativity, ownership, and continuous professional growth. Career development opportunities within the Zoo Media Network ecosystem.