Account Director, Paid Search – Ecommerce

Account Director, Paid Search – Ecommerce

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Department: Paid Media / Client Strategy
Type: Full-Time, Miami Fl
Position OverviewThe Account Director, Paid Search – Ecommerce will act as a strategic partner to Mirasma ecommerce clients, leading account direction, performance strategy, and growth initiatives across Google Ads.
This role sits above traditional account management and focuses on driving measurable business outcomes, not just campaign oversight. You will work closely with founders and marketing leaders to scale paid acquisition while maintaining efficiency and alignment with overall business goals.The ideal candidate has experience in agency or consulting environments within the ecommerce paid search space and understands how to translate performance marketing into real business growth. You should be comfortable advising not only on media buying, but also on funnel performance, creative direction, and operational considerations that impact results.
Key ResponsibilitiesOwn the strategic direction of assigned client accountsLead growth initiatives across Google Ads, including Search, YouTube, Shopping, and Performance MaxAdvise on scaling strategies while maintaining efficiency across CPA, MER, and contribution marginIdentify opportunities across budgets, channels, creatives, and funnels to drive growth
Client PartnershipAct as the primary strategic point of contact for clientsLead client calls, performance reviews, and strategic planning sessionsProvide clear, data-backed recommendations and directionBuild strong relationships with founders, operators, and marketing teams
Performance OversightWork closely with media buyers to ensure execution aligns with strategyInterpret performance data and guide optimizations and prioritiesIdentify risks, inefficiencies, and areas for improvement across accountsEnsure campaigns scale effectively while maintaining strong fundamentals
Cross-Functional CollaborationCollaborate with creative strategists and media buyers to align on testing and executionProvide input on creative direction, messaging, and testing frameworksEnsure internal teams remain aligned with client goals and strategy
Strategic PlanningDevelop growth roadmaps, testing plans, and scaling strategiesAlign budget allocation with performance goals and business objectivesContinuously refine strategy based on data, testing outcomes, and market trends
Qualifications4–7+ years of experience in performance marketing, account strategy, or client-facing rolesStrong experience with Google Ads for ecommerce brands, including Search, YouTube, Shopping, and Performance MaxBackground in an agency, consulting, or performance-driven environmentProven ability to scale accounts while maintaining or improving efficiencyStrong understanding of direct-response marketing and full-funnel strategyAbility to translate performance metrics into business insights and recommendationsExcellent communication skills with the ability to lead strategic conversationsHighly organized and comfortable managing multiple accounts in a fast-paced environment
Bonus ExperienceExperience working for or operating an in-house ecommerce brandExposure to financial metrics such as MER, contribution margin, and forecastingStrong understanding of landing pages, funnels, and conversion optimization
What Success Looks LikeClients view you as a strategic partner, not just an account managerAccounts scale in spend and revenue while maintaining efficiencyClear, confident communication that drives alignment and trustStrong collaboration across strategy, media buying, and creativeProactive identification of opportunities that lead to measurable growth
Compensation: $120,000–$140,000 annuallyFinal compensation will depend on experience, qualifications, and overall fit for the role.
Benefits: Full-time W-2 employees are eligible for company-sponsored medical coverage, with Mirasma covering 100% of the employee-only premium. Dental and vision coverage are also available, along with employer-paid basic life and long-term disability insurance. xzbcwsv Benefits begin after a 60-day waiting period and are administered through ADP TotalSource.