Lead generation specialist

Position

Lead Generation Specialist

Experience

3+ Years

Industry

BPO / Outsourcing / Business Process Services

Location

Ahmedabad (On-site)

Shift Timings

12:00 PM IST – 9:00 PM IST

Working Days

5.5 Days (Monday to Saturday)

About the Role

We are looking for a proactive and results-driven Lead Generation Specialist with a minimum of 3 years of experience generating qualified B2 B leads across the UK, US, and Canadian markets . The ideal candidate should have hands-on experience in prospect research, data mining, outbound lead generation, and appointment setting for international clients within an outsourcing or BPO environment.

Key Responsibilities

Identify and generate high-quality B2 B leads across the UK, US, and Canadian markets. Conduct market research to identify potential clients and business opportunities. Build and maintain a robust database of prospects using Linked In Sales Navigator, , Zoom Info, Lusha, and other lead generation tools. Execute outbound campaigns through email, Linked In, cold calling, and other channels. Qualify leads based on predefined criteria and schedule appointments for the sales team. Maintain accurate CRM records and update lead status regularly. Work closely with Business Development Managers to achieve monthly lead generation targets. Track campaign performance and suggest improvements to maximize conversions. Stay updated on industry trends and competitor activities.

Required Skills & Qualifications

Minimum 3 years of experience in Lead Generation for the UK, US, and Canadian markets . Prior experience working with an Outsourcing/BPO/KPO company is mandatory. Strong understanding of B2 B prospecting and sales pipelines. Hands-on experience with CRM platforms such as Hub Spot, Salesforce, Zoho CRM, or similar. Proficiency in Linked In Sales Navigator, , Zoom Info, Lusha, , or equivalent tools. Excellent written and verbal communication skills in English. Strong research, analytical, and organizational skills. Ability to work independently while meeting daily, weekly, and monthly KPIs.

Preferred Qualifications

Experience in IT, Healthcare, Travel, Solar, Accounting, Staffing, or Business Outsourcing lead generation. Experience in appointment setting and outbound sales campaigns. Knowledge of email outreach automation platforms.

Key Performance Indicators (KPIs)

Qualified leads generated per month. Appointments scheduled for the sales team. Lead-to-opportunity conversion rate. CRM data accuracy and reporting. Achievement of monthly lead generation targets.

What We Offer

Competitive salary with attractive performance incentives. Career growth opportunities in a rapidly expanding organization. Exposure to international clients and global markets. Collaborative and professional work environment. Learning and development opportunities. Statutory benefits as per company policy.