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Field Marketing Manager at Be LOVE - Miami, Florida

Be LOVE · Miami-Dade County, Florida, United States

FULL TIME

Job Description

Field Marketing Manager – LOVE LLC Location: Miami (remote) The full job description covers all associated skills, previous experience, and any qualifications that applicants are expected to have. ABOUT: LOVE LLC is the company behind Be LOVE, a fast-growing functional beverage brand across Energy, Protein, and Hydration in 11,000+ doors, Amazon, and DTC. Founded by Kurt Seidensticker (founder of Vital Proteins, acquired by Nestlé), we are building the most meaningful beverage and the next category-defining CPG brand with a mission tied to GivePower's clean water initiative. THE OPPORTUNITY: As a Field Marketing Manager, you’ll be a key force in bringing BE LOVE™ to life in your market. You’ll turn national brand strategy into real-world moments that spark trial, build loyalty, and create genuine human connection. From sampling and local partnerships to leading brand ambassadors and managing day-to-day market operations, this role sits at the intersection of brand, community, and sales. You’ll work closely with Sales and partners to deliver unforgettable activations, meaningful consumer experiences, and measurable business impact—all while spreading the BE LOVE mission. RESPONSIBILITIES: Bring BE LOVE’s 360° marketing strategy to life locally through thoughtful planning and flawless execution. Design and execute dynamic sampling programs and brand activations that drive trial, awareness, and word-of-mouth. Build authentic relationships with local influencers, community organizations, media partners, and like-minded brands. Identify, negotiate, and execute local sponsorships and partnerships that align with our mission and values. Analyze activations and events to measure impact, learnings, and ROI. Recruit, hire, train, and lead a high-energy team of Brand Ambassadors. Collaborate closely with Sales and distributor partners to align goals and maximize in-store and community impact. Own your annual market marketing plan, including budgeting, forecasting, and execution. Manage day-to-day market logistics, including warehouses, vehicles, assets, ambassadors and inventory. Track and submit reports, recaps, invoices, and expenses accurately and on time. Set clear goals, provide direction and resources, and recognize wins along the way. QUALIFICATIONS: 5+ years of grassroots, experiential, or brand marketing experience. 3+ years of experience effectively managing small teams. Deep knowledge of local events, culture, and community engagement. Strong planning, organization, communication, and project management skills. Experience in CPG or food please contact us if you need an accommodation at any point in the process.

Details

CompanyBe LOVE
LocationMiami-Dade County, Florida, United States
TypeFULL TIME
Nichegeneral

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