Marketing Coordinator

Marketing Coordinator Mumbai, India | Full-Time | On-site THE VIBE Opium Eyewear is where fashion meets attitude — a fast-growing luxury eyewear brand with retail stores across India's top airports and malls. We're looking for a Marketing Coordinator who thrives on chaos-turned-into-checklists: someone equally comfortable briefing a photoshoot, chasing an influencer shipment, and making sure a website banner goes live on time. If you like being in the middle of everything — content, PR, ecommerce, events, and brand — and want your work to actually show up on shelves, screens, and social feeds, keep reading. WHAT YOU'LL ACTUALLY BE DOING Social Media & Content • Team up with our creative squad to build monthly content calendars that don't feel like homework. • Schedule and publish content across all our brand social platforms. • Help plan and curate content across multiple brands under one roof. • Keep digital campaigns and content drops running on time, every time. PR & Influencer Marketing • Coordinate with our PR agency on celebrity and influencer product sourcing. • Run gifting initiatives for influencers, celebrities, and media — the fun kind of logistics. • Support content creation for blogs, magazines, and editorial features. • Track and manage inventory of marketing samples like a pro. • Build and maintain our influencer and agency databases. Online Reputation • Own and update Google Business Profiles across all retail stores. • Monitor reviews and ratings, and make sure responses go out on time. • Handle setup and verification of new business listings. Ecommerce & Website • Be the go-to link between the Creative and Ecommerce teams — banners, product names, campaign details, and creatives land on time, no chasing required. Events & Trade Marketing • Help plan and run retail activations, pop-ups, and exhibitions. • Sort venue, travel, accommodation, and logistics for dealer meets and trade shows. • Be hands-on during events, making sure everything runs like clockwork. Brand & Marketing Ops • Coordinate with photographers, designers, and creative agencies. • Help build company presentations, training decks, and sales materials. • Support staff uniform development and other brand identity projects. • Create and maintain lookbooks and marketing presentations. • Plan festive gifting for clients, vendors, and the team. • Assist with product photography, video edits, and sales assets. WHAT YOU BRING • Comfortable with Microsoft Office and Google Workspace. • You already live on social media and know your way around scheduling tools. • A working understanding of SEO, ecommerce, and digital marketing basics. • Bonus points for Canva, Adobe Creative Suite, or similar design tools. YOU'LL FIT RIGHT IN IF YOU'RE • Detail-obsessed — nothing slips past you. • A natural multitasker who can juggle five things without dropping one. • On top of every follow-up, every single time. • Self-driven and solution-first, not a wait-to-be-told kind of person. • Energised (not stressed) by a fast-paced environment. • Genuinely into fashion, lifestyle, luxury, or retail — bonus if you already have opinions on sunglasses. • A sharp communicator, in writing and in person. WHY JOIN US You'll get a front-row seat to how a luxury retail brand actually runs — from the boardroom to the store floor to the influencer's inbox. Real ownership, real variety, and real visibility for your work from day one. Interested? Send your resume and a short note on why you'd be great for this role.