Executive/Senior Executive, Performance Marketing

Responsibilities • Campaign Strategy & Execution: Develop and execute full-funnel, digital-first campaigns (awareness → conversion) across Meta, Google, YouTube, and programmatic platforms, to drive awareness, engagement, and ticket conversions • Content and Creative Management: Develop content independently and act as custodian with creative and design teams to produce performance-led ad assets, event listings, and social content that drive engagement and conversions • Data & Optimization: Leverage audience insights, campaign analytics and ticketing data to refine targeting, optimize spend efficiency and CPA to maximise ROAS • Ticketing Operations & Conversion Management: Using in-house capabilities and working with third-party ticketing platforms for inventory management, tra