Public Relations - Lifestyle & Fashion

Associate Media Consultant at El Sol Strategic Consultants (ESSC) ● Understand ESSC’s Core Values, Vision, and Goals. ● Foster an understanding of your role’s importance in the growth of the company. Roles & Responsibilities: Client and Media Relations: ● Liaise daily with clients and media via telephone and email. ● Build strong relationships and networks with colleagues, clients, and media. ● Leverage existing media relationships and cultivate new contacts within business and industry media. ● Promote news stories and features to the media and sell them effectively. Monitoring and Research: ● Monitor traditional and new age media, including newspapers, journals, broadcasts, social media, and blogs, for client opportunities. Marketing Coordination : ● Stay updated on emerging trends, technologies, and influencers. ● Explore and create opportunities for partnerships, sponsorships, and advertising Event and Campaign Management: ● On-ground presence at events, including press conferences and promotional activities. ● Prepare presentations, campaign taglines, and interview responses. Content Creation and Documentation: ● Research, write, and disseminate press releases to targeted media. Crisis Management: ● Support seamless crisis management and troubleshooting. Client Relationship Management: ● Ensure 100% client retention by delivering exceptional service. ● Manage client expectations and ensure satisfaction. Strategic Planning: ● Assist in creation of quarterly and annual brand marketing strategies and roadmaps aligned with client business goals along with senior media consultants. ● Maintain a keen understanding of industry trends affecting clients and offer relevant communication strategy recommendations. Knowledge Upkeep: ● Maintain relationships and databases with key stakeholders. ● Stay updated on emerging trends, technologies, and influencers. Location: Mumbai Monday - Friday (last saturday working) 9:30AM - 6:00PM