Sr specialist- Programmatic Buying

Total Work Experience Required: 2-3Years Roles & Responsibilities Build digital marketing roadmap & proposals involving DV360 for clients which includes awareness & acquisition campaigns, remarketing campaigns, app installs and video branding. Experience of managing App campaigns on DV360 while optimizing for reach/install/conversion. Also having experience of tracking platforms. Creating different tags, floodlights, creating audiences, integrating with 3rd party tracking platforms. Perform client account management responsibilities associated with the campaigns. Monitor account on a daily basis and come up with new strategies on DV360 to meet the client requirements and deliver the highest performance. Communicating with clients/POC to keep the campaign achievements and developments in sy