Digital Marketing Manager

SAHLA · Islamabad, Pakistan

Are You a Marketing Leader Who Turns Ad Spend Into Millions in Business Growth?

Sahla Cosmetics is looking for a high-performing Digital Marketing Manager who can take on the challenge of turning marketing investment directly into scalable business growth.

If you are a performance marketing expert who doesn't just chase clicks or vanity metrics, but knows how to drive real business growth, generate maximum ROI, and secure qualified sales through data-backed paid campaigns, we want you on our team!

Location: G-15 Markaz, Islamabad (On-site Position)

Timings: 9:00 AM to 6:00 PM

Key Responsibilities:

• Drive Business Growth: Lead and execute data-driven digital marketing strategies to boost brand awareness, customer acquisition, and qualified sales.
• Paid Campaign Management: Plan, build, launch, and optimize high-converting paid campaigns across TikTok, Meta, Facebook, Instagram and Google ads .
• Performance & ROI Tracking: Continuously analyze campaign performance, monitor ROI metrics, and identify growth opportunities to maximize revenue from ad spend.
• Content & Funnel Strategy: Develop engaging, conversion-focused content and ad creative strategies tailored for e-commerce and beauty consumers.
• Strategic Collaboration: Work closely with cross-functional teams to align marketing efforts with business goals.
• Trend & Platform Innovation: Stay ahead of social algorithms, ad features, and modern digital trends to continuously scale brand reach and revenue.

Job Requirements

• Experience: Minimum 5 years of proven digital marketing experience (preferably in e-commerce or D2C brands).
• Deep, hands-on experience with the Shopify platform is a strict requirement for this role , as you will be responsible for overseeing our e-commerce store performance, app integrations, and digital sales funnels
• Paid Media Expertise (Mandatory): Must have hands-on experience and a strong track record of running paid ad campaigns on TikTok, Meta, Facebook, Instagram and Google ads .
• Education: BBA or MBA with a major in Marketing.
• Analytical Mindset: Strong analytical skills with a data-driven approach to budgeting, audience targeting, and ROI optimization.
• Leadership & Communication: Excellent verbal and written communication skills with strong team leadership capabilities.
• Industry Passion: Passion for beauty, skincare, personal care, and helping people feel confident.

Your Expected Impact

• More Reach: Expand brand presence and get Sahla Cosmetics in front of the right target audience.
• More Customers: Turn audience interest into loyal, repeating customers.
• More Sales: Drive consistent, high-volume, and qualified revenue growth.
• Maximum ROI: Turn marketing spend into a scalable growth engine, making every dollar invested count.

What You’ll Achieve

• Competitive Compensation Package: Earn a market-competitive salary package of PKR 90,000 - 150,000 / month.
• Build Your Own Team: Get the autonomy and opportunity to build, recruit, and lead your own dedicated performance marketing team.
• Large-Scale Marketing Impact: Get the opportunity to execute marketing campaigns on a significantly larger scale with substantial ad budgets to drive high reach, maximum ROI, and massive business growth.