Graphic Designer & Video Content Creator

Myfroyoland Frozen Yogurt · Hyderabad, India

Job Description

Graphic Designer & Video Content Creator

Company: MyFroyoland

Location: Pune

Employment Type: Full-time

Experience: 2–4 years

Department: Marketing & Creative

About the Role

We are looking for a Graphic Designer & Video Content Creator to join the MyFroyoland team.

The ideal candidate is someone who understands visual branding, social media and short-form video and can turn ideas into scroll-stopping creative content.

You will be responsible for creating everything from Instagram posts, Reels and Stories to promotional campaigns, in-store creatives, posters and digital advertisements .

This is a hands-on role for someone who is both creative and execution-oriented and can take a brief from concept to final creative with minimal supervision.

Key Responsibilities

Graphic Design

• Design creative assets for Instagram, Facebook, WhatsApp and other digital platforms.
• Create posters, promotional creatives, banners, menu boards, in-store communication and marketing collaterals.
• Develop creative concepts for new product launches, offers, festivals and brand campaigns.
• Maintain consistency with MyFroyoland’s visual identity and brand guidelines.
• Create campaign assets in multiple formats and sizes for digital and offline use.
• Work with the marketing team to translate ideas and campaigns into strong visual communication.

Video & Reel Creation

• Edit engaging Instagram Reels, Stories and short-form videos.
• Create product videos, promotional videos, trend-based Reels and campaign content.
• Add transitions, text, music, sound effects, captions and motion graphics where appropriate.
• Repurpose existing footage into multiple pieces of social content.
• Keep up with current Instagram/Reel trends, formats, sounds and visual styles.
• Occasionally shoot simple product/store content using a phone when required.

Creative & Brand

• Contribute ideas for social media campaigns and content.
• Develop creative concepts rather than simply executing supplied designs.
• Understand what makes content visually appealing and engaging for a young, social-media-first audience.
• Experiment with new design styles, formats and content ideas while maintaining the MyFroyoland brand identity.
• Work closely with the marketing and social media team to plan weekly content.

Skills Required

• Strong graphic design skills and a good eye for composition, typography, colour and visual hierarchy .
• Good understanding of Instagram and social media design .
• Strong short-form video editing skills.
• Ability to create engaging Reels rather than only basic video cuts.
• Ability to work quickly and manage multiple creatives and deadlines.
• Good understanding of current social media trends.
• Strong attention to detail.
• Ability to take feedback and make revisions quickly.
• Good communication and collaboration skills.
• Ability to work independently and take ownership of projects.

Software Skills

Strong proficiency in at least some of the following:

• Adobe Photoshop
• Adobe Illustrator
• Adobe Premiere Pro
• After Effects
• Canva
• CapCut or similar video-editing software

Preferred Experience

Experience in F&B, QSR, cafés, restaurants, dessert brands, fashion, lifestyle or other consumer brands will be an advantage.

Experience creating content specifically for Instagram/Reels is highly preferred.

What We’re Looking For

We are looking for someone who is:

Creative + Fast + Trend-Aware + Detail-Oriented + Social-Media Savvy

You should be someone who can look at a brief and say:

“I have an idea for this.”

rather than waiting to be told exactly what to make.

Portfolio Required

Applicants must submit a portfolio showcasing:

• Graphic design work
• Instagram creatives
• Reels/video editing
• Campaign creatives
• Branding or promotional work

Candidates without a relevant portfolio may not be considered.

To Apply

Please share your CV + portfolio + Instagram/Behance/website (if available) along with your current and expected salary.