Sales and business development engineer

We are looking for a dynamic and result-oriented Sales & Business Development Engineer with experience in the Electrical industry to drive business growth across assigned territories. The ideal candidate should possess strong technical sales expertise in LV electrical products, channel development, and industrial customer engagement.

Key Responsibilities

Develop and execute sales strategies to achieve territory sales targets. Identify, develop, and expand dealer and distributor networks in the assigned region. Generate new business opportunities through dealers, panel builders, system integrators, consultants, OEMs, and industrial end users. Promote and sell Energy Monitoring Systems, Power Factor Correction solutions, LV Switchgear, Metering, Capacitors, Controlgear, and LV Panel solutions. Build and maintain a healthy sales pipeline and convert enquiries into successful business opportunities. Conduct product presentations, demonstrations, and promotional activities for customers and channel partners. Coordinate with consultants, utilities, EPC contractors, and end users for product approvals and specifications. Provide technical support and product training to dealers, distributors, and customers. Maintain strong customer relationships by providing timely technical and commercial support. Monitor market trends, competitor activities, and identify new business opportunities. Prepare sales reports, forecasts, and customer visit plans on a regular basis. Collaborate with internal teams to ensure timely order execution and customer satisfaction.

Mandatory Skills

3–5 years of experience in Technical Sales or Business Development within the Electrical industry. Strong understanding of Low Voltage (LV) electrical products and industrial sales. Hands-on experience in channel sales, dealer development, and territory management. Excellent communication, negotiation, and relationship management skills. Ability to conduct technical presentations and customer demonstrations. Willingness to travel extensively within the assigned territory.

Preferred Product Experience

Candidates should have experience in selling one or more of the following:

LV Switchgear APFC (Automatic Power Factor Correction) Panels Capacitors Energy Monitoring Systems (EMS) Multifunction & Digital Energy Meters Power Quality Solutions Controlgear LV Electrical Panels Electrical Measuring Instruments

Preferred Customer Exposure

Experience working with:

Dealers & Distributors Panel Builders System Integrators OEMs EPC Contractors Consultants Utilities Industrial End Users

Preferred Industry Background

Electrical & Electronic Manufacturing Switchgear Metering Solutions Energy Management Systems Capacitor Manufacturing Power Quality Solutions Electrical Distribution Products Industrial Electrical Equipment

What We're Looking For

Self-driven and target-oriented sales professional. Strong technical aptitude with excellent customer-facing skills. Proven ability to develop new business and expand market presence. Passion for relationship building and delivering customer-centric solutions.