Senior Manager, Marketing Strategy

Senior Manager, Marketing Strategy | New York City | 4 days onsite

Check below to see if you have what is needed for this opportunity, and if so, make an application asap.
I’m partnering with one of the most iconic and recognizable names in American retail to identify a Senior Manager, Marketing Strategy to help bring compelling brand and product stories to life across key retail categories, including Fashion, Beauty, Accessories, and Home.This is an exciting opportunity for a commercially minded marketer who understands the intersection of brand storytelling, merchandising, and integrated marketing, and can translate business priorities into impactful consumer-facing campaigns.
What you’ll be involved in:Develop and execute integrated marketing plans aligned with merchandising priorities and business goalsPartner closely with Merchandising, Creative, Media, and cross-functional teams to bring product stories to lifeSupport omni-channel campaigns across digital, social, content, experiential, and in-storeCollaborate on seasonal campaigns, product launches, and key brand initiativesEnsure creative assets and messaging align with campaign objectives and product prioritiesAnalyze campaign performance and consumer insights to optimize future marketing strategiesPartner with senior marketing leadership on strategic planning and execution
What they’re looking for: 5–7+ years of integrated xzbcwsv marketing experience Strong retail, fashion, beauty, luxury, accessories, or consumer brand background Experience developing and executing omni-channel marketing campaigns Strong merchandising and cross-functional partnership experience Ability to translate product priorities into compelling consumer-facing storytelling Experience with seasonal campaigns, product launches, and brand activations Data-driven, creative, and commercially minded approach