B2b content writer

Job Title: Content Writer (3–7 Years Experience)

Location: Hybrid - Bangalore

Department: Marketing

Reports to: Head of Marketing

Employment Type: Full-time

What You'll Do

Write High-Impact B2 B Content

Create thought leadership articles, blogs, and whitepapers focused on topics like cloud data migration, master data management (MDM), analytics, and AI/ML use cases Write website copy, landing pages, and service descriptions that clearly communicate our value to technical and business stakeholders Craft compelling email content for lead nurturing, newsletters, and event promotions

Make Your Content Discoverable

Embed SEO best practices into everything you write (keywords, metadata, structure) Research competitors, trending industry topics, and customer pain points to inspire relevant content Use web traffic reports to track performance and iterate content strategies

Collaborate with Experts

Work closely with data consultants, architects, and delivery leads to gather insights and simplify technical concepts for broader audiences Co-create speaker slides, webinar content, and case studies that highlight our client impact

Support Campaigns & Social Engagement

Develop content for Linked In and Reddit to grow our audience and position Lumen Data as a thought leader in the data space Collaborate with design and other teams to ensure cohesive campaign messaging across all channels

What We're Looking For

3–7years of experience in content writing, B2 B copywriting, or digital content marketing Strong US English writing skills — a portfolio of writing samples is required Excellent grammar, storytelling, and ability to write for varied formats and audiences Experience writing about or for technical products or services (preferably in data, cloud, or Saa S domains) Education in English, Communications, Journalism, or similar — or equivalent professional experience Solid understanding of SEO fundamentals Comfortable juggling multiple deadlines, priorities, and stakeholders

Bonus If You Have

Exposure to platforms like Salesforce, Informatica, Snowflake, Databricks, Reltio, or other enterprise data solutions Experience with CMS tools (e.g. Word Press), email tools (e.g. Hub Spot or Mailchimp), or webinar platforms Interest in growing into a Content Strategist or Campaign Manager role

Perks & Benefits

Flexible work hours Hybrid & remote-friendly Tons of fun team activities & virtual events Career path into content strategy or campaign leadership Opportunity to work on high-impact content with domain experts in data & cloud technologies