Social media manager

Social Media Manager | The Green Hype, Jaipur
Full-time · In-studio · Immediate joiners preferred
About The Green Hype
Creative direction studio in Jaipur. Tagline: "Disruption as an Art Form."
Services: brand strategy, ad films, social media, packaging, performance marketing.
Categories: education, FMCG, D2 C, foodservice.
Flagship vertical: education
Role Snapshot
Experience: 2–4 years of dedicated social media management
Joining: Immediate (0–15 days notice preferred)
Compensation: ₹25,000–30,000/month, based on experience
Hours: 10 AM – 7 PM, Monday to Saturday
Location: In-studio, Malviya Nagar, Jaipur
Key Responsibilities
Own social strategy, content pillars and monthly calendars for 4–6 client accounts
Plan, write and schedule posts on Instagram, You Tube (Shorts + long-form) and Linked In using native schedulers or Buffer/Hootsuite/Later
Write platform-specific copy: hooks, captions, CTAs, hashtag sets and You Tube titles, descriptions and tags (basic You Tube SEO)
Brief the creative and production teams with reference decks, shot lists, hook scripts and format specs (aspect ratio, duration, safe zones)
Track KPIs: reach, impressions, engagement rate, saves, shares, watch time, average view duration, retention, CTR, profile visits and follower growth
Build monthly performance reports in Google Sheets or Looker Studio, with month-on-month comparisons and next steps
Run A/B tests on hooks, thumbnails, posting times and formats, and write down what you learn
Handle community management (comments and DMs) within set response times and keep brand voice consistent
Track algorithm changes, trending audio and new formats, and turn them into campaign ideas within 24–48 hours
Present strategy and results to clients and own day-to-day client communication
Review and mentor junior social media executives
Required Skills and Experience
2–4 years of hands-on social media management, ideally for several brands at once
Deep working knowledge of Instagram (Reels, Carousels, Stories, Broadcast Channels), You Tube (Shorts, long-form, Community) and Linked In (company pages, documents, newsletters)
Comfortable with analytics tools: Meta Business Suite, Instagram Insights, You Tube Studio, Linked In Analytics
Working knowledge of UTM parameters and GA4 basics for tracking traffic from social
Able to read data (retention curves, drop-off points, engagement ratios) and turn it into content decisions
Strong copywriting skills that adapt across brand voices, in English and Hinglish
Basic editing and design: Canva, Cap Cut and/or Adobe Premiere Pro, Photoshop, Express
Good sense of trends, pop culture and what works in the Indian social landscape
Organized and deadline-driven, with experience in Notion, Trello, Click Up or Google Workspace
Confident on camera for reels, BTS and talking-head content
Clear client communication; able to present and defend recommendations with data
Nice to Have
Agency experience
Experience in education, FMCG, D2 C or foodservice
Paid social basics: Meta Ads Manager, boosting, audience targeting, budget pacing, reading CPM/CPC/CTR
Social listening or competitor benchmarking tools
Reels and Shorts editing beyond basic trims
Experience leading a small team
What We Offer
Ownership of major client accounts, including our flagship education clients
A close-knit nine-person studio where your strategy shapes real campaigns
Direct work with the creative and production team on ad films, brand launches and campaign books
A growth path to a lead or client-partnership role as the studio scales
How to Apply
Email
Subject line: "Social Media Manager Application – Immediate Joiner"
Attach:
Resume
Portfolio or handles of accounts you've managed
One performance snapshot (e.g. growth or engagement gains on an account you ran)
Your notice period and current/expected CTC
Applications are reviewed on a rolling basis, and immediate joiners are shortlisted first.
I set the account load at 4–6 and notice at 0–15 days. Change either number if your real figures are different.