Graphic Designer

GL Bajaj Institute of Technology and Management · India

Designation: Digital Media Designer/ Graphics Designer

Role Purpose : To design and produce visually engaging digital content to promote our educational programs, events, and brand identity across various online and offline platforms.

Knowledge

• Design and develop high-quality digital media content, including social media graphics, website banners, email templates, brochures, posters, presentations, and promotional videos .
• Create engaging motion graphics, animations, and short videos for social media (Instagram, YouTube, LinkedIn, Facebook) and institutional campaigns.
• Edit and enhance video content (lectures, events, testimonials) with subtitles, transitions, and branding elements.
• Ensure all designs align with the institute’s branding guidelines and maintain visual consistency.
• Collaborate with the content and social media teams to develop visually appealing infographics, carousels, and interactive content.
• Optimize digital assets for web, mobile, and print while ensuring fast load times and high resolution.
• Assist in managing the institute’s website visuals, LMS (Learning Management System) graphics, and e-learning materials .
• Stay updated with the latest design trends, digital marketing strategies, and educational industry standards .
• Support event branding (webinars, workshops, open houses) with digital backdrops, presentations, and promotional materials.
• Work with external vendors (printers, videographers) when required.

Functional Skills

1. Technical Skills:

• Proficiency in Adobe Creative Suite (Photoshop, Illustrator, Premiere Pro, After Effects, InDesign).
• Experience with Canva, Figma, or other design tools .
• Basic knowledge of video editing, animation, and motion graphics .
• Familiarity with UI/UX principles (for website/LMS design) is an advantage.
• Understanding of social media formats (Instagram Reels, YouTube Shorts, LinkedIn carousels).

2.Soft Skills:

• Strong creativity and storytelling abilities.
• Excellent time management and ability to meet deadlines.
• Good communication skills to collaborate with faculty and marketing teams.

3.Attributes

• Strong analytical and research skills.
• Good written and verbal communication skills.
• Ability to work independently and in a team.
• Dynamic, energetic, team player, thrives among strong colleagues
• Ability to work in fast paced evolving environment .
• Be willing and able to exercise judgment and take risks.
• Accept criticism and constructive feedback , while being extremely adaptable and flexible.
• Reflection of an impeccable persona in walk-talk while dealing with academia

• Ability to adapt designs for different audiences (students, parents, corporate partners).

4.Qualification & Years of Experience as per norms:

• A postgraduate degree
• Certification in Digital Marketing,
• Experience in Education/ Academic branding .
• Knowledge of 3D design, AR/VR, or interactive media (for innovative learning materials).
• Basic HTML/CSS or WordPress skills (for website updates).

5.Salary:

• As per standard norms

6.Location:

• Greater Noida, Delhi/NCR
• Apply for the position by sending your CV at careers@glbitm.ac.in
• Visit our website’s career page at