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Account Director, Healthcare Advertising

Dalton · Nashville, Tennessee, United States

FULL TIMEpermanent

Job Description

Are you a strategic leader who knows healthcare inside and out and wants to build brands that make a real difference in people's lives?

If you want to know about the requirements for this role, read on for all the relevant information.
Dalton is a creative agency built on big ideas and real partnerships. Our clients stay with us because we understand their businesses, challenge their thinking, and deliver work that moves the needle. We're looking for an Account Director with healthcare experience to lead a key consumer-facing health plan account, guide a talented account team, and help shape work that changes how people find and use their care.
What you'll doPartner with agency leadership and strategy to lead a key healthcare account, owning the day-to-day relationship and ensuring work is delivered on strategy, on time, and on budgetDevelop a deep understanding of each client's business, products, audiences, and goals, and use that knowledge to anticipate needs and bring forward ideasServe as a trusted advisor to senior client stakeholders, bringing healthcare marketing expertise, market insights, and a point of view that helps them reach their goalsLead, develop, and manage a team of account supervisors and account managers on a complex, consumer-facing healthcare accountMentor and motivate your team, building a culture of curiosity, accountability, and growthPartner with strategy to translate client business challenges and communication goals into executable plansPartner with strategy to develop clear, strategic briefs that set creative and media teams up for successBuild and present polished client-facing decksLead client and internal meetings, keeping teams aligned on priorities, timelines, and next stepsCollaborate closely with creative and media teams to develop and activate integrated campaigns that performManage client scopes of work, POs, budgets and billing. Closely tracking spend against budget, and flagging issues before they become problemsGuide work through the regulatory requirements of healthcare marketing to maintain compliance without losing momentum or creative ambition while keeping timelines realistic and work on trackBalance big-picture thinking and team leadership with hands-on project managementAnticipate client needs, identify new opportunities, and drive organic growth across the account
What you'll bringHealthcare advertising experience is required. xzbcwsv You know the landscape, the stakeholders, and how to navigate its complexitiesSpecific experience with managed care health plans, including Medicaid, Medicare, or Special Needs Plans, is a big plus7+ years of account management experience in an advertising agency or integrated marketing environment, including experience leading teamsBachelor's degree in marketing, advertising, communications, or a related fieldA track record of hands-on experience leading successful integrated campaigns, including brand and lead-generation workA solid understanding of digital media and performance measurementExcellent written and verbal communication skills, with a persuasive presence in front of senior clientsA strong attention to detail and accountabilityProactive leadership with a bias toward actionCritical thinking with the ability to anticipate needs, connect the dots, generate ideas and bring solutionsA collaborative leader who sets the standard for client relationships and brings internal teams togetherExperience with Adobe Workfront and/or Webvantage Project Management systems a plus.Must live within commuting distance of Atlanta, GA; Nashville, TN; or Jacksonville, FL
Why join usLead work for a growing healthcare client whose brand makes a meaningful difference in people's livesJoin a culture that values curiosity, creativity, and collaborationGrow with the support of leaders who are invested in your development and career pathWork hard alongside people who value fun, a sense of humor, and having each other's backs

Details

CompanyDalton
LocationNashville, Tennessee, United States
TypeFULL TIME
Nichemarketing
Experiencepermanent

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