Ecommerce creative producer (fulltime - dubai)
Knot Home · India
Job Description
Ecommerce Creative Producer
Location: Dubai, UAE
Experience: 4–6 Years
Employment Type: Full-Time - Dubai
Company:
Instagram:@ @knottingmatters_official
About the Role
We're looking for an Ecommerce Creative Strategist who lives and breathes performance marketing. This is not a traditional creative role—it sits at the intersection of creative, performance marketing, ecommerce, AI, and content production.
You will be responsible for identifying winning ad trends, turning insights into creative briefs, working closely with photographers, videographers and stylists, and ensuring new ad creatives are produced and launched rapidly.
You will act as the eyes and ears of the ecommerce advertising world, constantly monitoring what's working across Meta and Google and translating those learnings into high-performing creative.
What You'll Do
Creative Intelligence & Research
Monitor the ecommerce advertising landscape daily using platforms like: Foreplay Pipiads Meta Ads Library Tik Tok Creative Center Motion Similar creative intelligence tools Identify emerging creative trends, winning hooks, formats and messaging. Build and maintain an internal swipe file of high-performing ecommerce ads. Present weekly creative opportunities backed by competitor research and market insights.Performance Creative Strategy
Work closely with the Performance Marketing team to understand: ROAS CPA CTR Hook Rate Hold Rate Thumb Stop Rate Creative Fatigue Analyse live campaigns and identify: Winning creatives to scale Underperforming creatives to replace New hypotheses to test Develop a continuous creative testing roadmap across all brands.Creative Production
Translate performance insights into production-ready creative briefs.
Collaborate with:
Stylists Photographers Videographers Editors CopywritersEnsure creatives are:
Shot quickly Edited efficiently Ready for launch as fast as possible (ideally within the same day whenever feasible).Lead weekly creative production for approximately:
25–50 static and video creatives per brand Across 4 ecommerce brandsCreative Testing
Own the creative testing pipeline by ensuring:
Multiple hooks are tested Different first 3-second openings Various offers UGC variations Founder/designer videos Product demonstrations AI-generated concepts Static ads Motion graphics Lifestyle creatives Collection adsMaintain a structured creative testing framework.
AI & Modern Creative
Stay ahead of developments in:
AI image generation AI video generation AI avatars AI voiceovers AI editing workflowsUnderstand when AI should accelerate production and when authentic UGC or lifestyle content delivers stronger performance.
Cross-functional Collaboration
Work closely with:
Performance Marketing Ecommerce Creative Team Brand Team MerchandisingEnsure creative production aligns with:
Promotions Product launches Seasonal campaigns Inventory priorities Performance objectivesWhat We're Looking For
Experience
4–6 years of experience in: Ecommerce D2 C Q-commerce Performance Marketing Creative Creative StrategyExperience working with brands that rely heavily on Meta and Google advertising is highly preferred.
Technical Skills
Strong understanding of:
Meta Ads Google Ads Creative testing frameworks Ecommerce funnels ROAS optimisation Creative analyticsHands-on experience using:
Foreplay Pipiads Meta Ads Library Tik Tok Creative Center Chat GPT and AI creative toolsCreative Skills
You should have a strong eye for:
Ad storytelling Product photography Video composition Hooks Visual hierarchy Consumer psychology UGC formats Performance copyA background in photography, videography, editing or content production would be a strong advantage.
Success in This Role
Within the first few months, you should be able to:
Build a consistent pipeline of winning ad concepts. Deliver 25–50 high-quality creative assets per brand each week. Shorten the time between identifying an opportunity and launching a new creative. Improve creative testing velocity and iteration speed. Increase the number of winning creatives that achieve target ROAS. Establish a scalable process for creative research, briefing, production, launch and performance review.Ideal Candidate
You are someone who:
Constantly studies winning ecommerce ads. Can predict creative trends before they become mainstream. Thinks in experiments rather than opinions. Understands that performance creative is driven by data. Moves quickly and thrives in a fast-paced production environment. Is equally comfortable discussing ROAS with the performance team and shot lists with the creative team.If you're passionate about combining creative thinking, data, AI, and rapid content production to build high-performing ecommerce advertising, we'd love to hear from you.
Details
| Company | Knot Home |
| Location | India |
| Type | FULL TIME |
| Niche | design |
| Experience | permanent |
