Senior Sales Manager

Raison Automation and Controls India private limited · India

Company Description

Raison Automation and Controls India Private Limited is a leading provider of industrial automation solutions, serving industries like water and wastewater treatment, textiles, steel, chemical, food & beverage, and more. The company is recognized for delivering high-quality custom solutions and services to globally renowned companies. With a state-of-the-art 5,000 sq. ft. facility located in Coimbatore, India, and a team of dedicated experts, Raison Automation specializes in manufacturing Electrical MCC, VFD, Soft Starters, PLC, HMI, SCADA, and IIOT-Digitalization solutions. Quality and innovation are at the core of Raison Automation’s expertise and business practices.

Role Description

This full-time, on-site Senior Sales Manager position is based in Coimbatore. The Senior Sales Manager will be responsible for leading sales initiatives, driving business growth, and developing strong client relationships. Key responsibilities include identifying and pursuing new business opportunities, managing sales pipelines, creating strategic sales plans, and collaborating with teams to meet organizational sales goals. The role also involves mentoring and guiding junior team members, monitoring market trends, and facilitating in-person communications with clients to achieve targeted results.

Key Responsibilities

• Identify and develop new customers and business opportunities.
• Visit customers and understand their technical and application requirements.
• Promote and sell automation products, control systems, and related solutions.
• Prepare quotations and coordinate with the technical and internal teams.
• Follow up with customers for enquiries, quotations, negotiations, and order confirmation.
• Maintain good relationships with existing customers and develop new accounts.
• Conduct product presentations and technical discussions with customers.
• Coordinate with the Service, Design, Purchase, and Production teams for customer requirements.
• Achieve assigned monthly and annual sales targets.
• Prepare regular sales reports, customer visit reports, and follow-up updates.
• Monitor market trends, competitor activities, and customer requirements.
• Travel to customer locations as required for business development and sales activities.

Requirements

• Diploma / BE / B. Tech in Electrical, Electronics, Instrumentation, Mechanical, or a related field.
• 1–4 years of experience in Industrial Automation / Electrical / Controls / Technical Sales is preferred.
• Good technical understanding and communication skills.
• Good negotiation and presentation skills.
• Ability to develop new customers and generate business.
• Willingness to travel for customer visits.
• Good knowledge of MS Office and basic sales reporting.
• Freshers with good technical knowledge and communication skills may also be considered.

Key Skills

• Technical Sales
• Industrial Automation
• Customer Relationship Management
• Business Development
• Negotiation Skills
• Communication Skills
• Customer Handling
• Sales & Marketing
• Follow-up and Target Achievement

What We Offer

• Competitive salary based on experience and skills.
• Performance-based incentives.
• Opportunity to work with industrial automation and control solutions.
• Career growth and learning opportunities.