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Digital Marketing Specialist

Robert Half · Raleigh, North Carolina, United States

FULL TIMEpermanent

Job Description

Employment Type: Contract-to-Hire (6 Months)

Scroll down for a complete overview of what this job will require Are you the right candidate for this opportunity
Position OverviewWe are seeking a Digital Marketing Specialist to support digital marketing initiatives, including website management, email marketing automation, SEO optimization, and AI-driven campaign performance.
Key ResponsibilitiesManage and optimize website content using WordPress.Develop and execute email marketing campaigns, lead nurturing workflows, and marketing automation through HubSpot.Implement SEO strategies, including keyword research, content optimization, and performance tracking using Semrush.Leverage AI-powered marketing tools to improve campaign performance, content, and workflow efficiency.Analyze digital marketing metrics to identify opportunities to increase engagement and conversions.
Required Qualifications2–5+ years of digital marketing experience.Strong proficiency in WordPress/CMS management.Hands-on experience with HubSpot for email marketing, lead nurturing, and automation.Strong understanding of SEO, keyword research, and Semrush. xzbcwsv Experience using AI-powered marketing tools for campaign optimization and analytics.

Details

CompanyRobert Half
LocationRaleigh, North Carolina, United States
TypeFULL TIME
Nichehealthcare
Experiencepermanent

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