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Client Account Manager - Automotive Digital Marketing

Make Model Marketing · Cleveland, Ohio, United States

FULL TIMEpermanent

Job Description

Job description:Make & Model Marketing is looking for an Account Manager to join our team. Make & Model Marketing is an automotive digital marketing agency handling SEO, Paid Search, Content Development, and Digital Marketing Strategy for retail car dealerships.

All the relevant skills, qualifications and experience that a successful applicant will need are listed in the following description.
This position involves managing the day-to-day business of digital marketing services for dealership accounts as well as visiting clients in-person on a monthly basis or holding video calls for a strategy meeting and review of their digital marketing performance. You will also work with a team of digital marketers to execute strategies and marketing campaigns and analyze website performance metrics. The ideal candidate has experience working in automotive retail, either in a car dealership or at the OEM-level as well as a background in digital marketing.
Requirements:Strong background in automotive retailStrong background in digital marketingStrong ability to discuss digital marketing strategies and metrics with key dealership personnelBasic understanding of SEO, paid search, content marketing, and analyzing digital marketing metricsAbility to coordinate a team of graphic designers, content writers, developers, SEO analysts, and Paid Search account managers to execute strategies and projectsWillingness to travel for client visits (occasional overnight travel is required)Understanding of automotive manufacturer brand and compliance guidelines as well as FTC guidelines for special offersStrong communication and presentation skills
Responsibilities:Meeting face to face with key dealership personnel (dealer principals, sales managers, internet managers, marketing managers) on a monthly basis to review website and digital marketing metrics and discuss digital marketing strategies and execution.Uncovering the client's sales and marketing goals in order to develop digital marketing strategies to support those goalsManaging day-to-day client requests and questions in a timely manner as well as managing client's expectations for the performance of their websites and marketing campaignsCommunicating projects effectively to the digital marketing team and working closely with the team to execute projectsManaging the workflow of projects (such as updates to specials, email marketing pieces, and content pages)Ensuring all of our work meets compliance, co-op, and brand standards as well as FTC requirementsReview content, web page layouts, email marketing pieces, and banner ads to ensure they meet client expectationsReviewing key digital marketing metrics with our digital marketing team to find opportunities for better performance and growth
The Ideal Candidate Would Be:Knowledgeable in multiple facets of digital marketingAble to maintain a great relationship with clients and key dealership personnelEntrepreneurial and comfortable working with little direct supervisionAble to develop creative marketing solutions and execute them xzbcwsv with our teamOrganized with the ability to prioritize multiple projects to meet client deadlinesExperienced in collaborating with a small team to achieve goalsPassionate about the automotive industry and digital marketingAble to travel 25% of the time and in the office the other 75% of the working month
Benefits and CompensationStarting at $80,000 / Year SalaryYour final salary and compensation will be based on experience and skillsetMedical, Dental, & Vision Insurance (Employer pays 50% of premiums)Simple IRA + 3% Matching Opportunity10 Paid Time Off days in your first year + your birthday. 15 PTO days after 5 years with our companyPaid HolidaysContinuous Training OpportunitiesFlexible Hours - This position requires employees to work onsite at our office for 7 hours per day. Our office is open from 7:00 AM to 6:00 PM, allowing you the flexibility to choose a schedule that works best for you within those hours

Details

CompanyMake Model Marketing
LocationCleveland, Ohio, United States
TypeFULL TIME
Nichemarketing
Experiencepermanent

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