Creator Partnerships Manager

Company Description Krishna's Herbal & Ayurveda, the flagship brand of Sandipani Healthcare Private Limited, is one of India’s fastest-growing Ayurvedic wellness companies, founded in 2007 and headquartered in Jodhpur, Rajasthan. The company’s mission is to make authentic, scientifically developed Ayurvedic healthcare solutions accessible to households through high-quality herbal products. With two GMP-certified manufacturing facilities, an in-house quality control lab, and a strong team of over 600, the organization ensures consistent quality and scalable production. Its portfolio includes more than 170 products across wellness, nutrition, preventive healthcare, and personal care, serving domestic and international markets. Supported by ₹400 Crore in ARR and a growing global presence, Krishna’s Herbal & Ayurveda is committed to innovation, quality, and customer trust to make Ayurveda a preferred healthcare choice worldwide. Role Description This is a full-time remote role for a Creator Partnerships Manager. The role involves identifying, onboarding, and managing relationships with digital creators, influencers, and content partners who align with the brand’s Ayurvedic and wellness positioning. The Creator Partnerships Manager will design and execute partnership campaigns, negotiate deliverables and commercial terms, and coordinate content plans across social and digital platforms. Daily responsibilities include tracking performance metrics, optimizing collaborations based on data, and working closely with marketing, brand, and e-commerce teams to ensure consistent messaging and effective product storytelling. The role also includes preparing reports, maintaining a structured partnerships pipeline, and staying current with creator trends, platforms, and best practices in the wellness and consumer products space. Qualifications Strong Partnerships and Strategic Partnerships skills, with experience building and scaling creator or influencer collaborations. Solid Account Management capabilities to manage multiple creator relationships, campaigns, and deliverables effectively. Excellent Communication skills for clear negotiation, briefing, and cross-functional collaboration with internal and external stakeholders. Robust Analytical Skills to interpret campaign data, measure ROI, and refine partnership strategies based on performance insights. Experience in influencer marketing, creator economy, or brand partnerships, preferably in FMCG, wellness, or consumer healthcare. Ability to work independently in a remote environment, manage time well, and handle fast-paced, growth-focused projects. Bachelor’s degree in Marketing, Business, Communications, or a related field, or equivalent practical experience. Comfort with using digital tools (e.g., CRM, influencer platforms, analytics dashboards) and basic understanding of social media and content trends.