Vice President of Sales

Designation- Vice President – Sales India & SAARC | Based at Noida HQ | Reports to COO Threatcop is an AI-powered People Security Management (PSM) platform that enables organizations to build a strong human firewall through automated simulations, self-serve training, and proactive threat mitigation. As Vice President – Sales (India & SAARC) , you will own the complete, end-to-end revenue engine for the region — from demand generation and SDR-driven pipeline creation to business development, new customer acquisition, cross-sell within the installed base, and the full partner ecosystem across India, Bangladesh, Sri Lanka, Nepal, and Bhutan. This is a hands-on leadership role for someone who pairs frontline SaaS selling instincts with strategic, data-driven sales leadership . You will be accountable for a predictable, compounding growth machine — consistent weekly SQLs, month-on-month pipeline growth, and quarter-on-quarter increases in order booking and revenue, targeting 100% revenue growth year-on-year . The Mandate- 100% YoY revenue growth — own and deliver the annual and quarterly order-booking and revenue targets for the India & SAARC region. 3.5X pipeline coverage — build and sustain a qualified pipeline of at least 3.5X of the order-booking target for every quarter. End-to-end ownership — full accountability for the entire funnel: demand generation → SDR-qualified leads → business development → closure → onboarding → cross-sell and renewal. Predictable rhythm — establish a consistent, measurable cadence of SQLs every week and every month from SDRs, events, and partners, and translate it into a steadily growing pipeline and bookings. What You'll Own- Revenue & Pipeline: Own and deliver annual and quarterly revenue and order-booking targets across the India & SAARC region, with full accountability for bookings, pipeline health, forecast accuracy, and growth. Guarantee pipeline predictability — ensure a consistent flow of Sales Qualified Leads (SQLs) each week and month from the SDR team, events, and partners, feeding month-on-month pipeline growth. Drive quarter-on-quarter growth in order booking and revenue, maintaining a minimum 3.5X pipeline-to-target coverage at all times. Own forecasting accuracy and CRM discipline; run a tight weekly and monthly review rhythm across regions. Demand Generation & SDR Engine: Lead the SDR function (via the SDR Head) to build a repeatable demand-generation and outbound engine that produces consistent, high-quality SQLs. Own top-of-funnel performance — optimize outreach, sequences, qualification criteria (e.g., BANT/MEDDIC), conversion rates, and SDR-to-BD handoff quality. Integrate multiple demand sources — SDR outbound, marketing-generated leads, events, webinars, and partner-sourced opportunities — into one predictable pipeline. New Customer Acquisition & Cross-Sell: Drive new logo acquisition across enterprise and SME segments in India & SAARC. Own cross-sell within the existing customer base, expanding adoption across Threatcop's product suite — TSAT, TLMS, TDMARC, and TPIR . Personally own and close strategic, high-value enterprise deals; act as executive sponsor on marquee accounts where required. Lead complex, multi-stakeholder sales cycles involving CISOs, CIOs, Risk, Compliance, and senior business buyers, and build lasting CXO-level relationships. Partner, Reseller & System Integrator Ecosystem: Own the regional partner strategy — onboard new partners and manage the existing strong network across India, Nepal, Bhutan, and Sri Lanka. Grow partner-led revenue — with roughly 50% of business flowing through partners, ensure resellers and system integrators are enabled, activated, and consistently generating SQLs and closed business. Run partner governance — joint business planning, enablement, deal registration, and performance tracking to keep the channel a reliable, growing contributor to pipeline and bookings. Team Leadership & Scale: Lead the regional sales organization — Regional Sales Directors (Bangalore, Mumbai, Hyderabad, Delhi) and the SDR Head report directly to you. Grow and structure the team — you inherit a 14-member team (4 SDRs and 10 BDs/AMs) and will scale it, including adding new Account Managers in Chennai and strengthening regional coverage. Build and inspire a young, hungry, energetic salesforce — recruit, mentor, and push a high-energy team to perform at their peak potential. Set the operating system of sales — clear KPIs, incentive structures, sales processes, playbooks, SOPs, and performance-management frameworks that scale. Coach at every level — enable leaders and individual contributors on consultative selling, enterprise deal management, and value-based conversations. Cross-Functional & Market Leadership: Coordinate closely with Pre-Sales (a separate function) to ensure timely solutioning, POCs, and technical wins on complex deals. Partner with Marketing, Product, and Customer Success to align messaging, buyer personas, demand-generation campaigns, and a seamless onboarding-to-renewal experience. Feed market intelligence back to product and leadership to influence roadmap, positioning, and pricing. Represent Threatcop at industry events, conferences, and partner forums, strengthening its positioning as a category leader in People Security Management across India & SAARC. Key Performance Indicators (KPIs)- This role is measured on the health and predictability of the revenue engine — not just the headline number. Core KPIs include: Weekly & monthly SQL consistency — a steady, predictable volume of qualified leads from SDRs, events, and partners. Month-on-month pipeline growth and sustained 3.5X pipeline coverage against the quarterly target. Quarter-on-quarter growth in order booking and revenue, tracking to 100% YoY. New logo acquisition and cross-sell performance across the installed base. Partner-sourced pipeline and revenue contribution and partner activation rates. Forecast accuracy, funnel conversion rates, and CRM hygiene across all regions . What You Bring- 10 years in B2B SaaS cybersecurity sales — cybersecurity domain experience is mandatory. 5 years leading and scaling sales teams , including managers and multi-region structures. Proven experience managing a young, hungry, and energetic sales team — someone who knows how to push their people to their best potential. A technology-enabled, AI-forward sales leader — well-versed with the latest AI tools and modern sales tech, and able to embed them into the team's daily workflow to raise productivity and win rates. Demonstrated track record of owning and exceeding large revenue targets and building a predictable pipeline. Deep expertise in enterprise sales, long and multi-stakeholder cycles, and partner/channel-led growth. Strong partner ecosystem experience — onboarding and managing resellers, SIs, and channel partners at scale. Excellent leadership, negotiation, executive communication, and strategic-planning skills. Bachelor's or Master's degree in Business, Technology, or a related field. Experience selling into BFSI, Healthcare, Manufacturing, Telecom, or regulated industries is a strong plus. Willingness to travel within India and the SAARC region as required. Why You'll Enjoy Working at Threatcop- Experience the speed and ownership of a high-growth cybersecurity company with the stability of a mature, public and profitable organization. Build and lead the India & SAARC sales engine at a global cybersecurity product company from the front. Competitive compensation with leadership-level growth opportunities. Comprehensive benefits including health insurance, gratuity, and Employees' Provident Fund. A collaborative, merit-driven, and inclusive workplace. About Threatcop- Threatcop is a leading People Security Management (PSM) company and a sister concern of Kratikal Tech Limited . We help organizations reduce cyber risk by strengthening the human layer of security — transforming employees from the weakest link into the strongest line of defense against social engineering and email-based threats. Serving 450 large enterprises and 1800 SMEs across 30 countries. Trusted by organizations like Axis Bank, GAIL India, ONGC, Max Life Insurance, Flipkart, Nykaa, PVR, and Tata Sons, etc Company headquartered in Noida(India) and Cupertino(US) with offices in Mumbai, Pune, Bangalore, Hyderabad, Gurgaon, Chennai, Dubai, and Riyadh. Using our People Security Management(PSM) A-A-P-E framework (Assess, Aware, Protect, Empower) , we deliver TSAT, TLMS, TDMARC, and TPIR to proactively mitigate human-centric cyber risks. Learn more: