Social Media & Content Creator Intern-Mumbai

upGrad · Maharashtra, India

Job Title: Social Media Video Content Creator Intern

Location: Mumbai

Work Mode: Work From Office (Andheri Marol )

Duration: 3 Months

Stipend: 15000/-

Program Overview

The upGrad Local Centre Student Leadership Program is designed to build a strong student ecosystem inside the centre while amplifying our brand presence across digital platforms.

We are hiring:

Both roles work closely with the Centre Manager and AC team but have clearly defined responsibilities.

Social Media & Video Content Creator

Build strong digital presence for the centre and support lead generation through content

Platform Management - Manage and grow centre-level presence on Instagram, Google, Quora and Rediff

Content Creation & Publishing

• 3-4 posts per week
• 2-3 reels per week
• Weekly placement highlight
• Weekly alumni story
• Event coverage content

Engagement & Growth

• Increase followers month-on-month
• Maintain response time under 24 hours
• Engage with local colleges and partners
• Lead Support
• Drive event registrations through posts
• Highlight enquiry forms in bio
• Coordinate with AC team for enquiries received

KPIs

• Follower growth rate
• Engagement rate
• Reel reach
• Inbound enquiries from social media
• Google rating improvement